Gold Culinary Art · 2020
Hydration Platform Product
by PepsiCo Design and Innovation
- Golden A' Design Award 2020 in Culinary Art
- CLIENT: PepsiCo Design and Innovation
- Estimated Number of Design Views: 109,776
- Verification code 023445689A · Verify this award
Colors
About Hydration Platform Product
Hydration Platform is a connected water dispensing system designed for PepsiCo Design and Innovation. The platform is made up of three core parts: a water dispenser, a companion smartphone application, and a personalized QR code sticker for reusable bottles. The sticker allows the dispenser to recognize each user without extra steps. The application is designed to be simple to use. Personalization is the core of Hydration Platform, which brings choice and variety to everyday water drinking and supports the use of reusable bottles.
About the Golden A' Design Award
Hydration Platform Product is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Hydration Platform Product is expected to be a highly praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Hydration Platform Product creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.
Press Kit
- Unique Properties
- The hydration platform is a connected ecosystem built to reflect how people drink water today, made up of three core components: a beautifully designed water dispenser, a companion, user-friendly smartphone app, and a personalized QR code sticker for reusable bottles that allows consumers to be effortlessly recognized by the dispenser.
- Inspiration
- Today’s conscious consumers want to know how their purchasing decisions will impact them personally – their health, wallets, and routine – and what those choices mean for our planet. PepsiCo is constantly innovating to better meet changing consumer demands. The core of the hydration platform is its focus on personalization. Delivering choice is always a priority for PepsiCo, but people don’t necessarily think of variety when it comes to water.