Iron Packaging · 2024
Randle Soda Water
by Bo Yang
- A' Design Award 2024 in Packaging
- CLIENT: Beijing Bofly Design Co.,ltd.
- Estimated Number of Design Views: 15,815
- Verification code 875CED560D · Verify this award
Colors
About Randle Soda Water
The packaging design creativity represents people enjoying music with headphones. The product brings a sense of youthful fashion, health, and pleasure. It caters to the consumption psychology of young groups. Soda water can balance the body's acidity and alkalinity, achieving health goals. The pattern design overlays the circular bodies and heads of the characters, expressing balance. The English creative for Soda, with the letter A supporting the other three letters, resembles a balancing act, which is interesting and visually conveys the concept of acid base balance.
About the A' Design Award
Randle Soda Water is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Randle Soda Water is expected to be a highly regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Randle Soda Water is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.
Press Kit
- Unique Properties
- The packaging design creativity represents people enjoying music with headphones. The product brings a sense of youthful fashion, health, and pleasure. It caters to the consumption psychology of young groups. Soda water can balance the body's acidity and alkalinity, achieving health goals. The pattern design overlays the circular bodies and heads of the characters, expressing balance. The English creative for SODA, with the letter
- Dimensions & Packaging
- 65mm*65mm*120mm
- Tags
- Soda water packaging design,Can packaging design
- Production Technology
- Conventional aluminum beverage can
- Design Challenge
- How to effectively use visuals to express product positioning and characteristics, indeed, I've brainstormed many drafts.
- Inspiration
- A good packaging should stimulate the imagination of consumers. I hope this packaging can evoke memories of a happy moment for the consumer, such as when I enjoy my favorite drink while listening to music, I feel happy. The creativity stems from this.
- Project Duration
- The project started in November 2023 in Beijing and finished in February 2024 in Beijing.
- Operation Flow
- Firstly, the vibrant colors of the packaging immediately catch people's attention. Secondly, creative and storytelling visuals evoke the wonderful experience of drinking this soda. Therefore, this packaging can engage potential buyers both visually and imaginatively.
