Bronze Toy · 2025
Neuro X Focus Training Toy
by Liu Qinyang and Wang Yuchen
- Bronze A' Design Award 2025 in Toy
- CLIENT: Central Academy of Fine Arts
- Estimated Number of Design Views: 45,327
- Verification code 764E72FFBC · Verify this award
Colors
About Neuro X Focus Training Toy
Neuro X is a focus training toy for children aged five and over. The kit contains four N-blocks and one headband. The headband collects brainwave signals in a non-invasive way and sends them to the blocks through a wireless connection. Each block adjusts its internal electromagnets, so ferrofluid held in a water-based solution changes shape and rhythm. Stronger focus creates more dynamic and intricate forms. Blocks can be swapped to explore different difficulty levels. All parts are made from safe materials and are securely sealed.
About the Bronze A' Design Award
Neuro X Focus Training Toy is a Bronze A' Design Award winner, a highly prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Neuro X Focus Training Toy is expected to be a highly regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Neuro X Focus Training Toy splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Press Kit
- Unique Properties
- Children naturally face challenges with attention control during development, but criticism can harm their confidence. Studies show that unconscious focus during play and exploration supports prefrontal cortex development. We aim to use play as a tool to aid this growth. The attention-training toy employs a commercial tgam module to capture eeg signals, using them to control ferrofluid's shapes and rhythms, enabling "thought-driven interaction." This merges physiological signals with physical materials, blending art and technology to create a unique experience that fosters sustainable attention development.
- Dimensions & Packaging
- Product Dimensions: N-blocks: Width 180 mm x Depth 180 mm x Height 60 mm, medi-headband: Width 210mm x Depth 240mm x Height 45mm Recommended Age: 5 and over Recommended number of players: 1 Kit includes: 4 N-blocks, 1 medi-headband
- Tags
- Focus Training Toy, Child-Friendly Design, Edutainment, EEG, Art and Technology
- Production Technology
- Technically, we have made this a reality. The headband includes a commercial tgam module that non-invasively collects eeg signals. The n blocks receive the collected signals via bluetooth, adjusting the internal electromagnetic strength to activate and reshape the ferrofluid immersed in a water-based solution. The ferrofluid supports diy at home and can be made using edible oil and iron powder. All toy components are made from safe materials and are securely sealed.
- Design Challenge
- The challenge lies in reducing costs, making it affordable for more families.
- Research
- The goal of this project is to provide an entertaining and educational attention training toy for school-aged children. Through expert and user interviews, the design integrates neuroscience and educational science, taking into account brain development needs and children's emotional needs to create a child-friendly design. After conducting market and technology research, feasibility and financial analyses were carried out. The final design won two international awards and two domestic Chinese awards, receiving endorsements from experts and recognition within the industry.
- Inspiration
- Ferrofluid is an interactive and safe material that, under the control of an electromagnet matrix, can create diverse shapes and movements. It captured my younger sister's curiosity, as she perceived it as a living creature she could interact with. Therefore, I aim to create a unique narrative connection between humans and the material, enhancing this interaction to meet the emotional needs of children during their growth process.
- Project Duration
- The project was launched in Hangzhou, Zhejiang, in April 2023 and completed in Beijing in August 2024. It won the second prize at the Beijing division of the China international university innovation competition in 2023 and was awarded the European product design award, IDA bronze, and the China design award in 2024.
- Operation Flow
- Step 1: Put on the medi-headband, place the n-blocks on a flat surface, and power on both devices. Step 2: Focus your attention while the medi-headband collects the data. Step 3: The n-blocks process the brainwave data, causing the ferrofluid moves with signal strength. Greater focus creates more dynamic and intricate shapes. Step 4: Swap out the n-blocks to explore different levels of difficulty.
- Patents
- Patented.63/404,074.PEAR & MULBERRY, 2022. USPTO
Patented 202421501318.3. Liu Qinyang, Wang YuChen.2024. CNIPA
Copyrights belong to Liu Qinyang & Wang YuChen.2024 - Image Credits
- Image #1: Creator Wang Yuchen, Neuro X, 2024.
Image #2: Creator Wang Yuchen, Neuro X, 2024.
Image #3: Creator Wang Yuchen, Neuro X, 2024.
Image #4: Creator Liu Qinyang, Neuro X, 2024.
Image #5: Creator Liu Qinyang, Neuro X, 2024.