LiNing 8th Gen Vlagskipwinkel deur Yingtao Xu

Die ontwerp LiNing 8th Gen Vlagskipwinkel deur Yingtao Xu is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Silwer in die Binneruimte- en Uitstallingsontwerp-kompetisiekategorie.

SilwerInterieur· 2021

LiNing 8th Gen Vlagskipwinkel

deur Yingtao Xu

Kliënt: Li Ning (China) Sports Goods Co., Ltd.

Wenner van die A' Design Award in Silwer in die Interieur-kategorie

16,841

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #109123

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor LiNing 8th Gen Vlagskipwinkel

LiNing 8ste Generasie is 'n vlagskipwinkel vir 'n sportmerk wat 2049 vierkante meter beslaan. Die ontwerp put uit hardloopbane en basketbalbane. By die ingang word hardloopprodukte vertoon onder kleurveranderende ligbande wat ritmies skyn. 'n LED-skerm in die middel herinner aan die skerms bo basketbalbane en raam die basketbalvertoning. Binne-oppervlaktes gebruik eenvoudige sement, terwyl rakke van metaal en vlekvrye staal met 'n koolstofvesel-tekstuurafwerking gemaak is. Die rakke kan uitmekaar gehaal en herwin word om afval te verminder. Goedere word in duidelike temagebiede gegroepeer.

Die Erkenning

Oor die A' Design Award in Silwer

LiNing 8th Gen Vlagskipwinkel is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat LiNing 8th Gen Vlagskipwinkel 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. LiNing 8th Gen Vlagskipwinkel is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: LiNing, an international fashionable professional sports brand, has been interpreting its slogan "anything is possible" with actions. From space design to shelf display, the store shows different space atmospheres in different theme areas. Various categories of goods are laid out in a clear and observable pattern to facilitate customers selecting goods and bring them a multi level shopping experience.
Afmetings & Verpakking: The store's area is 2049 sqm.
Etikette: Flagship, Retail, Chinese, Sport, Athletic Apparel, Footwear
Produksietegnologie: The colorful and bright sign on the exterior facade of the store illustrates the LiNing brand style of youth, vitality, sport and fashion. The interior space is decorated with simple cement materials, looking fashionable and personalized, while setting off the product highlights. The store shelves are largely made of metal and stainless steel, with carbon fiber texture finish. They can be disassembled and recycled to minimize waste of resources.
Ontwerpuitdaging: The challenge for this project was to design a flagship store that was not cliched and still felt relatable.
Navorsing: The store image of the eighth generation is the result of continuous development and perfection following the development of the times. With the successive presentation of various types of stores with different conditions, the store image of the eighth generation has been enhanced and perfected in terms of decoration, gadgets, lighting and experience systems, forming a set of dynamic and continuous store image standards.
Inspirasie: In the image design of the eighth generation flagship store of LiNing, the designers take running tracks and basketball gyms as the sources of inspiration, organically integrate professional products for running exercise and basketballs and all sorts of fashion products including sports fashion and China LiNing in the same store, highlighting professional sports attributes and the fashion life atmosphere of the brand.
Projekduur: The project started in December 2019 in Liuzhou and finished in May 2020 in Liuzhou.
Bedryfsvloei: The store entrance is an area displaying running exercise commodities. The design is inspired by the running tracks. The RGB color changing light belt at the top are lined regularly. The lights shine in rhythm, pairing with the running models below, for a dynamic display to attract the sight of people hurrying to and fro. The LED screen in the middle of the store is inspired by the LED screen at the top of basketball gym, which along with the focus display of the basketball models below, formulates the atmosphere characteristics of the basketball theme commodity exhibition in the middle.
Spanlede: Designer: Xu Yingtao
Designer: Yu Danfeng
Beeldkrediete: Image #1: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #2: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #3: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #4: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #5: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.