Die ontwerp Chadao Boek deur Wang Zhi is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Brons in die Druk- en Gepubliseerde Media Ontwerp-kompetisiekategorie.

BronsDrukwerk· 2021

Chadao Boek

deur Wang Zhi

Kliënt: Yunnan TAETEA Group Co., Ltd.

Wenner van die A' Design Award in Brons in die Drukwerk-kategorie

14,433

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #109424

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Chadao Boek

Die omslagmateriaal en kleure van die hardeband word gebruik om 'n duidelike manier te skep om die tipiese kleure van Pu'er-tee aan te bied. Die lettertipe-ontwerp en -uitleg word behoorlik leeg gelaat, en die algehele uitleg is vol veranderinge. Moderne ontwerptaal word gebruik om die sjarme van Chinese Pu'er-tee te verduidelik, en die hoofstukontwerp is eenvoudig en duidelik. Die prente en inhoud stem goed ooreen en is interessant. Die grafika en teks word harmonieus en behoorlik aangebied.

Die Erkenning

Oor die A' Design Award in Brons

Chadao Boek is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Chadao Boek 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Chadao Boek bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: The sheath and the color of the hardcover are carefully chosen to create a transparent sense of maroon—a typical color of Pu'er tea—and to reflect the texture of the tea. The font design and layout are properly left blank, creating a sense of change. Modern design language is used to explain the charm of Chinese Chadao, with the chapter design kept simple and clear. The illustrations and texts are harmoniously arranged and designed to complement each other.
Afmetings & Verpakking: Book size: 170mm x 240mm x 23mm
Etikette: TAETEA System, Pu'er Tea, Chadao, An Eight-step Process, hardcover, Acrylic Materials
Produksietegnologie: The book sheath is made of transparent acrylic. The process consists of four-color printing, bronzing and creasing, etc. The hand-drawn style illustrations are computer-aided design.
Ontwerpuitdaging: The most difficult part is to find the exact visual design expression. Nowadays, learning Chinese tea ceremony has become a fashion, and people's thoughts will gradually sublimate in the process of tasting Pu'er tea; however, it is nevertheless a challenge to express the philosophical thoughts behind the Chinese tea ceremony and the tea culture.
Navorsing: The purpose of the research is to re-understand and express the charm of Chinese Pu'er tea as well as the Chinese tea ceremony. Empowered by selected printing materials, novel special paper and binding technology, the research explores how to convey the different touches of the through distinctive visual expressions.
Inspirasie: The book is inspired by Pu'er tea from TAETEA Group. The Eight Teachings of the TAETEA System are both a set of elegant and procedural skills to brew tea and are self-motivating methods of self-introspecting Chadao studies. It consists of eight interrelated, consecutive of arrays of moves, including cleansing, opening, awakening, measuring, cultivating, experiencing, sharing, and finishing.

An Eight-step Process ceremony enhance the design inspiration for the reunderstanding of the aesthetic value of Chinese Chadao.
Projekduur: January 1 to 31, 2018; Beijing, China
Bedryfsvloei: By getting people take out and open the book with care, the transparent acrylic sheath brings a touch of sacred ritual. Throughout the eight chapters, the joy of reading stays in the entire reading process. Be the book open or closed, there is always a particular three-dimensional effect.
Patente: Copyrights belong to Foreign Languages Press, 2018
Spanlede: Translator: Wang Chiying
Guest Editors:Xu Xue, Gao Feiyan
Beeldkrediete: Photographe: Wang Haifei, Sun Yishuai