Cilly Verpakking vir Drankblikkie deur Guangzhou Cheung Ying Design Co., Ltd.

Die ontwerp Cilly Verpakking vir Drankblikkie deur Guangzhou Cheung Ying Design Co., Ltd. is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Brons in die Verpakkingsontwerp-kompetisiekategorie.

BronsVerpakking· 2021

Cilly Verpakking vir Drankblikkie

deur Guangzhou Cheung Ying Design Co., Ltd.

Kliënt: Guangzhou Cheung Ying Design Co., Ltd.

Wenner van die A' Design Award in Brons in die Verpakking-kategorie

13,467

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #110699

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Cilly Verpakking vir Drankblikkie

Cilly is 'n verpakkingsontwerp vir 'n rosa roxburghii-sap wat op jong verbruikers gemik is. Die sap is bedoel om die verhemelte tydens maaltye te reinig, terwyl dit 'n gesonde en voedsame opsie bied. Die houer is 'n aluminiumblikkie met 'n inhoud van 245 ml. Die blikkie meet 65 mm in lengte, 65 mm in breedte en 95 mm in hoogte. Die grafika kombineer 'n graffiti-styl met popkuns. Die handelsnaam is geplaas binne 'n abstrakte effek van spattende sap. Helder, kontrasterende kleure gee die blikkie 'n jeugdige en modieuse voorkoms.

Die Erkenning

Oor die A' Design Award in Brons

Cilly Verpakking vir Drankblikkie is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Cilly Verpakking vir Drankblikkie 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Cilly Verpakking vir Drankblikkie bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: PANG GELIA Catering Management Co., Ltd and Guizhou NATURALLY Food Technology Group have jointly developed a rosa roxburghii juice exclusively intended for young people which is called Cilly and fills the vacancy in the beverage market for young people to cleanse the palate when dining while staying healthy and nutritious.
Afmetings & Verpakking: The packaging with a capacity of 245ml，the packaging size is 65mm in length, 65mm in width and 95mm in height.
Etikette: Rosa Roxburghii Juice,Young Brand,Beverage Packaging
Produksietegnologie: The design material is made of aluminum can.
Ontwerpuitdaging: The main screen design of the can was initially inconsistent with the design style, and therefore did not achieve the expected effect. After many design changes, we have chosen the pop-art style to give the can a youthful and fashionable visuals, which better suits the visual aesthetics of the current generation of young people.
Navorsing: Since the product aims to fill the gap in the beverage market for young people looking for a healthy and nutritious drink that helps cleanse the palate after eating a greasy meal, we have conducted in-depth research on the life style and preference of the targeted consumers – young people. The overall design is based on urban art and with graphics that embody interesting, casual, young, fashionable and positive elements applied, which are to attract the attention and emotional connection of young people.
Inspirasie: The overall design is created from the perspective of trendy and play. The picture uses the graffiti form to immerse the brand Cilly in the rosa roxburghii juice creating the abstract dynamic effect of splashing the juice. Combined with the pop art that are currently trendy, the brand name is symbolized and upgraded. The high-brightness colors collide with each other producing new and unique visual tension and recognition, which emits a young and fashionable atmosphere.
Projekduur: The project started in May 2019 in Guangzhou, and finished in September 2019 in Guangzhou.
Bedryfsvloei: The image design on the can reflects the status of youngsters, which is free, interesting, fashionable and full of passion. We hope that this design concept behind will arouse the emotional resonance of the youngsters, and thus stimulate their desire to buy the product.
Spanlede: Creative Director: Zhiji Dong
Designer: Lu Gu