Die ontwerp BonBonne Nuit Lekkergoedverpakking deur Ka Wai Tsun is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Yster in die Verpakkingsontwerp-kompetisiekategorie.
YsterVerpakking· 2021
BonBonne Nuit Lekkergoedverpakking
deur Ka Wai Tsun
Kliënt: Ka Wai (Rae), Tsun
Wenner van die A' Design Award in Yster in die Verpakking-kategorie
Geverifieerde Toekenningswenner
Verifieer Toekenningsstatus vir #118219Die Ontwerp
Oor BonBonne Nuit Lekkergoedverpakking
BonBonne Nuit is 'n verpakkingsontwerpreeks vir lekkergoed. Die naam kombineer twee Franse woorde, bon bon, wat lekkergoed beteken, en bonne nuit, wat goeie nag beteken. Die konsep nooi kliënte om hul eie helder drome te proe. Die verpakkings gebruik 'n montage-styl wat surrealistiese elemente saambring. Omdat helder drome beheerbaar is, suggereer die storie op elke verpakking 'n begeerte wat mense waarskynlik sal hê. Die konseptuele produknaam is bedoel om verbeeldingryke tonele in die gedagte te ontlok. Die reeks sluit drie sakkies, drie mini-ronde boksies en twee reghoekige handvatboksies in.
Die Erkenning
Oor die A' Design Award in Yster
BonBonne Nuit Lekkergoedverpakking is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat BonBonne Nuit Lekkergoedverpakking 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. BonBonne Nuit Lekkergoedverpakking word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.
Agter die Ontwerp
Persstel
Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.
- Unieke Eienskappe
- In order to fully bring out the concept, imagination is key. The design of the packages uses a montage style that brings together surrealistic elements. Since lucid dreams are controllable, the stories of each package are suggestive of the desires people most likely would have. Moreover, the conceptual names of each product are meant to trigger imaginative sceneries in customers’ heads.
- Afmetings & Verpakking
- Image#1 Width 90mm x Depth 35mm x Height 130mm each, Image#2-3 Width 130mm x Depth 60mm x Height 105 mm each, Image#4 Width, Depth, Height 85mm each
- Etikette
- Food packaging, Design, Collage, Photoshop, Surrealism, Quirky, Dreamy, Colourful, Candy, Lucid Dream
- Produksietegnologie
- To construct a unique collage, photoshop was used to create the tone, colour, and mixture of images.
- Ontwerpuitdaging
- The biggest challenge of the design process was to come up with the best way to create a design that leads the viewer to visualise the scenery by only looking at each package. The combination of collaged images, as well as the subtle tone and colour changes, complete the whole design.
- Navorsing
- During the research, the key purpose was to look for what kind of design approach would ideally lead users to imagine what they see on the package, as if they were the protagonist of the dream. Illustrating was considered at the beginning to present each dream. This way, though, might feel lack of realism and make it difficult for users to build a connection. Therefore, after considerations, photoshop was chosen to create collages of different elements to finalise the designs of the packages.
- Inspirasie
- There are always setbacks in life, and sometimes lucid dreams are the only place to get comfort and where dreamers can freely control. The concept behind this shop is to let their customers to have a taste of their own lucid dreams. In French, bon bon means candy, and bonne nuit means good night. Therefore, the two French words combined together become the brand name, BonBonne Nuit.
- Projekduur
- BonBonne Nuit was created and finished in March 2020 in Vancouver.
- Bedryfsvloei
- Three pouches, three mini round boxes and two rectangular handle boxes, each with various special flavours of sweets.
- Patente
- Copyrights belong to Ka Wai (Rae) Tsun, 2020.
Geborg
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