4Vita Herbs Kruie-drankverpakking deur Maria Stylianaki

Die ontwerp 4Vita Herbs Kruie-drankverpakking deur Maria Stylianaki is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Brons in die Verpakkingsontwerp-kompetisiekategorie.

BronsVerpakking· 2021

4Vita Herbs Kruie-drankverpakking

deur Maria Stylianaki

Kliënt: Deep Blue Design

Wenner van die A' Design Award in Brons in die Verpakking-kategorie

11,743

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #119262

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor 4Vita Herbs Kruie-drankverpakking

4Vita Herbs is 'n verpakkingsontwerp vir 'n reeks kruie wat gebruik word om drankies te maak. Elke verpakking dra 'n tekening, en 'n harmonieuse kleurpalet verbind die tekeninge in 'n enkele visuele identiteit vir die reeks. Die helder tone is geïnspireer deur die kleure van die kruieveld en verskil van die lae tone wat algemeen is in soortgelyke produkte. Beskrywende teks is op die voorkant van die verpakking geplaas in plaas van die agterkant, sodat die voordele en die belangrikste inligting vinnig gelees kan word. Die verpakking is 'n plastiek-doyverpakking met 'n ritssluiting wat die kruie vars hou na die eerste opening.

Die Erkenning

Oor die A' Design Award in Brons

4Vita Herbs Kruie-drankverpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat 4Vita Herbs Kruie-drankverpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. 4Vita Herbs Kruie-drankverpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: The drawings on each package through a harmonious color palette define the visual identity of the series. The text on the front of the package is not just information but also gives a communicative character to the product. The visual identity we created is related to well-being, following a way of life with substance and health.
Afmetings & Verpakking: The dimension of the packaging is 14x20 mm. It is printed with flexography of 7 colors and also spot lamination.
Etikette: 4vitaherbs, packagingdesign, branding, packaging, healthybeverage
Produksietegnologie: This is a doy pack package of plastic material with a zipper helping the consumer to keep herbs fresh after the first opening.
Ontwerpuitdaging: The most complicated part was to understand the differences and benefits of all herbs.
Navorsing: Research on competitors' similar products made us realize that most of them had a natural, low tone coloring. A product full of life should give a feeling of life.
Inspirasie: A visit to the herb crops of our client is enough to lead you to a sea of colors. Colors combine with light, earth, sky and create the most beautiful canvas. The colors of high contrasts and tones that flood you with a happy mood, generously shared by nature, gave us the inspiration for the design of the packaging. This feeling is so strong from the moment you step into the farm that becomes a need to draw and to make it an image of life.
Projekduur: The project started in July of 2020 in Heraklion and finished in December 2020 in Heraklion.
Bedryfsvloei: The visual identity of the packaging through colors is strong enough to attract the consumer at first sight. The text that explains all about the product usually is on the backside, now it is on the front. This emphasizes the benefits of the product and gives the consumer the information needs quickly.
Spanlede: Designer: Maria Stylianaki
Photography: Pantelis Mathioudakis
Beeldkrediete: Image #1: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #2: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #3: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #4: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #1: Photographer / Pantelis Matioudakis, Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.