Have A Good Tea Teeverpakking deur Toshiki Okada

Die ontwerp Have A Good Tea Teeverpakking deur Toshiki Okada is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Brons in die Verpakkingsontwerp-kompetisiekategorie.

BronsVerpakking· 2021

Have A Good Tea Teeverpakking

deur Toshiki Okada

Kliënt: Zikkichi Co.,Ltd.

Wenner van die A' Design Award in Brons in die Verpakking-kategorie

14,928

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #119804

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Have A Good Tea Teeverpakking

Have A Good Tea is 'n verpakkingsontwerp vir 'n Japannese geurtee wat vervaardig word in die historiese stad Kawagoe. Die boks bevat tee met kersieblom- en nagkersieblomgeure, gemaak vir die seisoen van kersieblomkyk. Handgetekende waterverfillustrasies toon 'n plaaslike landskap, en die logo-area is verhewe gedruk om dit van die agtergrondkunswerk te onderskei. Die boks is maklik om vas te hou, is gemaak van herwinbare, nie-blink hoëgehaltepapier en kan uitmekaargehaal word vir herwinning. Die ontwerp poog om teekultuur aan jonger mense bekend te stel.

Die Erkenning

Oor die A' Design Award in Brons

Have A Good Tea Teeverpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Have A Good Tea Teeverpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Have A Good Tea Teeverpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: In Japan, there is a custom of Hanami (cherry blossom viewing) during the cherry blossom season. This tea was created to enjoy the season of Hanami with its fragrance and taste. To complement the cherry blossom and night cherry blossom flavors, the package was created with a landscape.
By adding hand-drawn watercolors to the simple yet intricately arranged artwork, the result is a design that mixes a modern and traditional feel.
Afmetings & Verpakking: (W)85mm x (D)20mm x (H)150mm
Etikette: Tea, Herb tea, cherry blossoms, japanese tea, Japanese food, Package design
Produksietegnologie: To express the freshness and fragility of cherry blossoms, an original hand-drawn watercolor painting was used.
The product logo area is embossed to differentiate its outline from the background illustration.
The box is easy to hold in your hand and is made of recyclable, non-glossy high-quality paper.
Ontwerpuitdaging: The difficult part of this design was to combine a traditional yet new design to convey the tea culture and history to a new generation. The illustration is based on an actual landscape, and the new design is simple, visually expressing the old and new, aroma and taste.
Navorsing: This product originated in the historic city of Kawagoe, with the aim of passing on the culture of enjoying tea time to the younger generation, as the consumption of tea at home is declining across the country. As an entry model for tea culture for the generation that does not have the habit of enjoying tea at home, we created a familiar flavored tea with added sweetness and aroma, and incorporated it into a gorgeous design that is easy to pick up.
Inspirasie: Kawagoe is a historical city in Japan, with cherry blossoms in full bloom and wonderful scenery using tea and herbs as ingredients.
The package was created with that scenery and the domestic tea leaves used as ingredients as inspiration for the seasonal scents of cherry blossom leaves, herbs, and fruits. The aim is to bring the taste, aroma, and scenery into one product.
Projekduur: This project started in october 2018 in Kawagoe and finished in February 2019.
Bedryfsvloei: The package is made of eco-friendly high quality paper and can be easily disassembled and recycled. The gorgeous seasonal design is eye-catching and popular as a gift.
Spanlede: Brand Manager:Masahito Nunome
Illustrator:Tomomi Osawa
Beeldkrediete: All Image: Photographer Nozomi Suzuki / Illsutrator Tomomi Osawa / Graphic designer and Art director Toshiki Okada