WineStax Stapelbare Wynrak deur BrandBase

Die ontwerp WineStax Stapelbare Wynrak deur BrandBase is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2022 A' Design Award in Silwer in die Bakware, Tafelware, Drinkware en Kookware Ontwerp-kompetisiekategorie.

SilwerKombuisware· 2022

WineStax Stapelbare Wynrak

deur BrandBase

Kliënt: BrandBase B.V.

Wenner van die A' Design Award in Silwer in die Kombuisware-kategorie

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Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #137924

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor WineStax Stapelbare Wynrak

WineStax is 'n stapelbare wynrak wat vir huisgebruik ontwerp is. Elke eenheid is onafhanklik en hou tot drie bottels. Die eenhede word met metaalklampe verbind, sodat die verbindings onmerkbaar bly, en die stelsel kan tot tien eenhede uitgebrei word. Een eenheid bestaan uit twee drievoudige-heksagonale elemente en 'n verbindingspaal met geskroefde punte, wat met die hand aanmekaar geskroef word. Die heksagonale vorms gee die rak 'n ligte en verfynde voorkoms. Die uitbreibare stelsel laat toe dat die wynrak by verskillende kamers en versamelingsgroottes aangepas kan word.

Die Erkenning

Oor die A' Design Award in Silwer

WineStax Stapelbare Wynrak is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat WineStax Stapelbare Wynrak 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. WineStax Stapelbare Wynrak is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: WineStax is a wine rack which adapts to the user's needs and space. One unit carries up to three bottles and can be easily expanded up to ten units. Thanks to this expansible system every user has the freedom to tailor the wine rack to their interior while the product gives a subtle highlight to the wine collection. The racks connect with metal clips therefore the joints are unnoticeable. The hexagonal shapes give an ethereal and sophisticated appearance to the product.
Afmetings & Verpakking: Packaging size: 20,5 x 20,5 x 2,5 cm
Packaging weight: 334 g
Product size:19,5 x 19,5 x 16 cm
Product weight: 264 g
Etikette: Winestax, stackable, wine rack, home decor, kitchen accessory,
Produksietegnologie: The product has 4 main parts: 2 pieces of triple-hexagonal elements, a connecting pole with screw thread on both ends and additional metal clips which ensure the connection between the units.
Ontwerpuitdaging: The aim was to create a compact but expandable wine rack system while keeping the material usage and the productional costs low. During the research phase the goals have been expanded by including high aesthetic values and reduced packaging size. The purpose of these goals is to develop an affordable designer item and taking care of the sustainable aspects of the product.
Navorsing: During explanatory and trend research the focus point was to bring alive our vision: creating a highly engaged, innovative home accessory which answers to a specific demand and its positioning in a hidden market gap. Our analysis focused on identifying everyday needs in our environment that haven't been fulfilled yet, and this process led us to the idea of a collectible and extendible wine rack.
Inspirasie: The initiative of this project was to develop an innovative product for retail promotions to achieve driving repeat purchase behavior by making it highly collectible. This core idea has manifested in a useful home accessory, called WineStax. Each product is an independent unit with three bottle racks, but the units can be easily connected to each other. Therefore the system allows the user to expand his WineStax almost endlessly and this stackable wine rack can easily fit into any household.
Projekduur: The project started in 2020 and the final product has been launched on the dutch market in September 2021.
Bedryfsvloei: The product packaging contains a pole with threaded ends, two triple-hexagonal elements and the unit connecting clips. In the centre point of the hexagonal shapes there's a threaded hole. Simply screw the hexagonal elements to the end of the poles by hand and lay the bottles in the hexagonal shapes. Assemble another unit, place it next to the first one, align the hexagonal sides and pinch them together with the clips. The rack can be extended in length and height by further units.
Patente: Copyrights: BrandBase, Mr. G.P. Alberts, 2021
Spanlede: Director: Paul Alberts
Chief Operations Director: Inge Overtoom
Commercial Director: James Rankin
Creative director: Jesse Post
Strategy director: Klaas Engelsma
Digital Director: Wouter Hogeland
Innovation producer: Michiel Haverlag
Designer: Jeroen Coert
Designer: Rebeka Pakozdi
Traffic manager: Wim de Roos
Operations manager: Mark Edwards
Account manager: Miles Rankin
Administrator: Stephan Kraak
Project manager: Anne Gombert
Project manager: Renske Dilven