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Ggaedok Studie-aanvulling Handelsmerkontwerp deur Miraen Design Team

Die ontwerp Ggaedok Studie-aanvulling Handelsmerkontwerp deur Miraen Design Team is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2023 A' Design Award in Silwer in die Onderwys, Onderrighulpmiddel en Opleidingsinhoud Ontwerp-kompetisiekategorie.


SilwerOnderwys· 2023

Ggaedok Studie-aanvulling Handelsmerkontwerp

deur Miraen Design Team

Kliënt: Mirae-N

Wenner van die A' Design Award in Silwer in die Onderwys-kategorie

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Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #148327

Kleure

Die Ontwerp

Oor Ggaedok Studie-aanvulling Handelsmerkontwerp

Ggaedok is 'n handelsmerkidentiteit vir 'n reeks Koreaanse taalstudie-aanvullings. Die naam Ggaedok is 'n akroniem van die Koreaanse frase Ggaewooja Dokhaeryuk, wat verwys na die wakkermaak van selfvertroue en leesbegrip. Die logo kombineer die naam met aanhalingstekens, wat gekies is omdat hul vorm aan Koreaanse konsonante en vokale herinner. Kleurfoelies in geselekteerde Pantone-kleure beklemtoon dele van die aanhalingstekens, en 'n mat deklaag verhoog hul sigbaarheid. Karakters wat in die woordeskatboek en die leesbegripboek gedruk is, wek belangstelling by studente.

Die Erkenning

Oor die A' Design Award in Silwer

Ggaedok Studie-aanvulling Handelsmerkontwerp is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Ggaedok Studie-aanvulling Handelsmerkontwerp 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Ggaedok Studie-aanvulling Handelsmerkontwerp is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe
The design of GGAEDOK was made with the combination of the brand name GGAEDOK which is an acronym of GGAEWOOJA DOKHAERYUK that is meant to awake the confidence and reading comprehension ability in Korean and the quotation marks to present the visual wit and the intuitiveness the definition of brand and characteristic as a study supplement for Korean. The characters appear in the vocabulary book and the reading comprehension book each in order to provide fun factors to the students.
Afmetings & Verpakking
Reading Comprehension
Frame 220 x 280 x 10mm
Post Processing
glossy foil, half matte foil
Color
PANTONE 393C, PANTONE 310C, PANTONE 374C, PANTONE 529C

Vocabulary
Frame 188 x 257 x 11mm
Post Processing
glossy foil, half matte foil
Color
PANTONE 3385C, PANTONE 3572C
Etikette
Education, Print, Design, Branding
Produksietegnologie
Color foils were used on the respective and important parts of the quotation marks that were used in the logo for the enhanced visibility and the harmonious look with other letters.
Particular color foils were designated by books in accordance with Pantone colors and the books were matte coated to maximize the effect of the color foil.
Ontwerpuitdaging
It was carefully discussed how to get attention from the students since it is a new book without any brand recognition.
Use of the quotation mark in the logo was carefully implemented graphically to avoid the clash with other letters so that GGAEDOK would be well read.
Navorsing
Visual creativity was sought after along with the intuitiveness to show the proper characteristic of (study contents) the book as a newly published book. Logo design that could be expanded to a graphic motif was sought after instead of just a logo. Character of Mulreong was created with the cooperation with 52works to provide entertainment and expectation to the students who have hard time studying due to the raised level of difficulty in Korean on Korean SAT
Inspirasie
Quotation marks which have the similar shape with the Korean consonant and vowel in GGAEDOK were used in the logo graphic to show the characteristic of Korean and to be interestingly expressed.
Projekduur
The project was from August, 2022 to November, 2022 at MiraeN main office in Seoul and was published in November, 2022
Bedryfsvloei
Brand identity was established with the utilization of quotation marks and it can be expanded with the logo or individually to be used as the graphic motif

The growing character was visually expressed to match the brand concept which is a study supplement with incremental levels
Spanlede
MiraeN design team
Creative Director Hyunji Son
Brand Design Kiwook Kim, Danbi Kim
Media Design Seyoung Hong
Illustrator 52works

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Goeie Ontwerp Verdien Groot Erkenning

Die A' Design Award is 'n internasionale, beoordeelde bekroning vir goeie ontwerp. Neem deel aan die A' Design Award om die geleentheid te kry om meriete-erkenning te verdien, roem, aansien en publisiteit vir jou werk te verwerf. Nomineer jou werk vir die A' Design Award en ding mee vir die begeerde A' Design Prize.

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