Die ontwerp Ajinomoto Cec Kliëntebetrokkenheidsentrum deur Stoked Associates is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2023 A' Design Award in Brons in die Binneruimte- en Uitstallingsontwerp-kompetisiekategorie.
BronsInterieur· 2023
Ajinomoto Cec Kliëntebetrokkenheidsentrum
deur Stoked Associates
Kliënt: Ajinomoto Malaysia Berhad
Wenner van die A' Design Award in Brons in die Interieur-kategorie
Geverifieerde Toekenningswenner
Verifieer Toekenningsstatus vir #149023Die Ontwerp
Oor Ajinomoto Cec Kliëntebetrokkenheidsentrum
Ajinomoto CEC is 'n kliëntebetrokkenheidsentrum wat binne 'n nuwe fabriek in Bandar Enstek Halal Hub, Negeri Sembilan, Maleisië, gebou is. Die binneruim open met 'n groot LED-videomuur wat werknemers en besoekers verwelkom voordat hulle die Infoseum binnegaan. 'n Tonnel lei besoekers dan deur die maatskappy se geskiedenis, korporatiewe dienste en produkte. Projeksiekartering en 'n klankstelsel ondersteun die besoek, en 'n kookstudio bied interaktiewe sessies oor smaak aan. Skoon, lineêre lyne herroep die beweging van suikerriet in die wind.
Die Erkenning
Oor die A' Design Award in Brons
Ajinomoto Cec Kliëntebetrokkenheidsentrum is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Ajinomoto Cec Kliëntebetrokkenheidsentrum 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Ajinomoto Cec Kliëntebetrokkenheidsentrum bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.
Agter die Ontwerp
Persstel
Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.
- Unieke Eienskappe
- Ajinomoto Malaysia Berhad has officially opened its new factory in Bandar Enstek Halal Hub, Negeri Sembilan in conjunction with its 60th Anniversary in Malaysia. It will demonstrate the whole new brand image to the public eyes with the new customer engagement centre. The new factory is a smart factory and certified Green Building. Advanced technology that optimizes operations through automation and digitalization is incorporated to improve efficiency and productivity.
- Afmetings & Verpakking
- Width 16880mm x Depth 9500mm x Height 3200mm
- Etikette
- Interior Design, Experience, Customer Engagement Centre, Cooking Studio, Factory
- Produksietegnologie
- The design team introduced a 3000mm height x 4800mm width LED video wall as a welcoming feature to greet the employees and visitors. It could visually engage with people before entering into the Infoseum. Projection mapping with sound system are integrated as part of the customer experience journey.
- Ontwerpuitdaging
- Corporate branding, customer experience and safety are the highest priority for this project. The design team deep dived into Ajinomoto history milestones, product and technology information and the methodology to create a seamless experience journey for the visitors. There are multiple discussions with stakeholders and business units to achieve the final outcome where able to showcase Ajinomoto spirit to their audience.
- Navorsing
- Ajinomoto is rich in history. Creating new values, enhancing life and social contribution is part of the company mission. The design team continue to follow the purity of one of the Japanese fundamental philosophy of life ikigai where everything have its own purpose. The space design reflects effective, reliable, reconnect and elevate to demonstrate Ajinomoto encouraging achievement. Digital information was introduced through various interactive technology embedded within the space. Using clean and linear lines to resemble the idea of Ajinomoto to always be focus on the vision and mission to the people and to the society.
- Inspirasie
- In the new Ajinomoto CEC, we captured the poetic movements of the sugarcanes that waves in the wind when it brushes through the tips. This is our statement made at the entrance of the Infoseum, where it located strategically at the lobby. We focus in creating dynamic space movement experience for visitors. At the same time, we continue to follow the purity of one of the Japanese fundamental philosophy of life Ikigai where everything have its own purpose.
- Projekduur
- The project design started in July 2021 and construction finished in November 2022 at Bandar Enstek Halal Hub, Negeri Sembilan, Malaysia.
- Bedryfsvloei
- By combining future essentials into every day lifestyle needs. Our design approach aligned with Ajinomoto vision to co-create value together with customer. There are several interactive spaces created to engage with visitors from the touch down area with a large LED video wall, leading through the tunnel into the history of Ajinomoto, corporate services and products. An interacting cooking session with visitors to have self experience with the Umami taste happen in the cooking studio.
- Patente
- 2022 All Rights Reserved. Stoked Associates
- Spanlede
- Collaboration Partner: Okamura International Malaysia Sdn Bhd
Project Director: Kathy Fong
Project Lead: Stephanie Lew
Project Manager: Fregen Lim
Designer: Austin Lee
3D Visualizer: Jimmy - Beeldkrediete
- Image #1: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #2: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #3: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #4: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #5: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
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