Moments Of Speed Foto's deur Martin Hoffmann

Die ontwerp Moments Of Speed Foto's deur Martin Hoffmann is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2024 A' Design Award in Brons in die Fotografie en Fotomanipulasie Ontwerp-kompetisiekategorie.

BronsFotografie· 2024

Moments Of Speed Foto's

deur Martin Hoffmann

Kliënt: Fuchs Neue Technologien (Team FNT)

Wenner van die A' Design Award in Brons in die Fotografie-kategorie

71,639

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #158638

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Moments Of Speed Foto's

In Oomblikke van Spoed word spoed indrukwekkend sigbaar. Op die eerste oogopslag onthul die beelde die estetika en dinamika van beweging en laat die kyker die intensiteit en energie van die oomblik voel. Terselfdertyd is daar 'n interessante verskuiwing van gevisualiseerde spoed na kalmte in die motief. In die uitgebeelde beweging straal die beelde hul eie rustigheid uit wat 'n aangename ontspannende effek skep. Hierdie verandering in waarneming laat die kyker 'n nuwe, dieper vlak ervaar. Komposisie, detail, kleuring, skerpte en versloering skep dramatiese en terselfdertyd 'n beeld van kalmte in beweging.

Die Erkenning

Oor die A' Design Award in Brons

Moments Of Speed Foto's is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Moments Of Speed Foto's 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Moments Of Speed Foto's bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: This depiction of movement creates an almost contradictory effect in the photos. The strength of the photographs lies in the contradiction in content of perceiving speed as an element of inner calm. A moment of speed is frozen, free for relaxed contemplation. Details, sharpness and blurring result from the speed, creating their own drama and giving the static image a permanent dynamic, but the interesting feature is the creation of a simultaneously contradictory effect: an image that conveys calm in all the movement. The selection extends the described effect to different motifs.
Afmetings & Verpakking: The pictures were published in a 297 x 210 mm book.
Etikette: Photography of Historic Racing, Speed, Technical Impression, Image Processing, Angle of View, Perspective, Dynamics and Tranquillity,
Produksietegnologie: Live shots at the Mugello race track. Camera Canon EOS 7D MkII, lenses Canon EF 24-105 f/4L IS, Canon EF 70-200 f/2.8L IS USM. Gopro Hero 11, post-processing with Adobe Lightroom (cor-rections, presets) and Photoshop if necessary.
Ontwerpuitdaging: The most difficult thing is that there is little time for the recordings. Regulations and safety standards must be adhered to. The image concept, position and timing determine the result, as many photos cannot be repeated. Circumstances such as the weather influence the process, but create interesting backgrounds and moods that enable unique results. Shooting from an escort vehicle creates authentic impressions and unusual perspectives, but also requires the right timing and perfect equipment.
Navorsing: Type of research: How can the same subjects be visualised in a new way. The goal: Finding a new, different visualisation. Methodology: Experiments in test series with perspectives, settings, shifting of tension points, inclusion of surroundings e.g. weather situations. Experiments with new shooting positions and suitable shooting techniques. Post-processing to optimise with colour fine-tuning. The result is a new image look, new image statements, very good reactions. This approach continues to be further optimized and refined.
Inspirasie: Speed and its perception. The moment of speed, suitably frozen to create an effect, was the inspiration. This effect is the transformation of the tension of the fast moment into the alternation of tension and relaxation in contemplation. Fleeting time that can even radiate calm in its depiction. Framing, elements of the immediate surroundings, lighting and contrast as well as the choice and reduction of colors give the picture a coherent look.
Projekduur: The photos were taken during 2-day events in Italy in May, August and October 2023. Editing and optimization of the images as well as the presentation in the yearbook took place in November 2023 in Neu-Ulm, Germany.
Bedryfsvloei: The photographs are part of a limited edition yearbook commissioned by the client. This represents a documentation and memory for selected people. It presents impressions, highlights and glimpses behind the scenes of various client events.
Beeldkrediete: Image #1 : Photographer Martin Hoffmann, Moments of Speed Abarth, 2023