Minsheng Lesuke Verpakking deur Hangzhou Minsheng Healthcare Co., Ltd

Die ontwerp Minsheng Lesuke Verpakking deur Hangzhou Minsheng Healthcare Co., Ltd is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2026 A' Design Award in Brons in die Verpakkingsontwerp-kompetisiekategorie.

BronsVerpakking· 2026

Minsheng Lesuke Verpakking

deur Hangzhou Minsheng Healthcare Co., Ltd

Kliënt: Hangzhou Minsheng Healthcare Co., Ltd

Wenner van die A' Design Award in Brons in die Verpakking-kategorie

7,128

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #177214

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Minsheng Lesuke Verpakking

Minsheng Lesuke is 'n verpakkingsontwerp vir 'n medisyne teen rookverslawing. Die ontwerp gebruik 'n progressiewe glimlaggesig-simbool en 'n positiewe kleurstelsel om aanmoediging eerder as waarskuwings te bied. 'n Oranje beginpak dui die begin van die ophouperiode aan, terwyl 'n groen onderhoudspak groei en balans suggereer. Daaglikse dosisselle word deur presiese warmpers-afskeurlyne verdeel, sodat een sel elke dag oopgemaak word en vordering sigbaar bly. Die romp is vervaardig van herwinbare papiergebaseerde saamgestelde film, afgewerk met mat papier en 'n sagte-aanraking-film.

Die Erkenning

Oor die A' Design Award in Brons

Minsheng Lesuke Verpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Minsheng Lesuke Verpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Minsheng Lesuke Verpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: This project is a quit smoking auxiliary packaging design based on a psychological perspective. It integrates a progressive smiling face symbol with a positive colour system to build an emotional visual language, and combines a daily dose tear off structure to create an interactive ritual. The aim is to transform the user s quitting experience from a passive withdrawal process into an active positive health management journey, providing continuous emotional support and behavioural guidance.
Afmetings & Verpakking: product dimensions, 82 mm x 25 mm x 125 mm
Etikette: Emotional Design, Positive Interaction, Quit Smoking Assistance, Health Management, Visual Symbol, Medical Affinity, Sustainable Packaging, Cross Disciplinary Innovation
Produksietegnologie: The packaging body adopts a recyclable paper based composite film, which is environmentally friendly and durable. The surface combines matte paper with a soft touch film, offering a skin friendly feel that conveys medical grade professionalism and warm humanistic care. The connection between daily dose units applies high precision plus or minus 0.3 mm hot press tear off line technology to ensure easy and smooth separation.
Ontwerpuitdaging: Balancing the professional rigor with a friendly experience is a challenge. This project adopts medical grade affinity, using gentle rounded corners and combining matte paper with soft touch film to give the packaging professional texture and skin friendly touch. The visual symbol the arc of the progressive smiling face is optimised through multiple rounds of testing, coordinating encouragement and trustworthiness, avoiding over cartoonisation that could affect the professional image.
Navorsing: Based on psychological and behavioural analysis of multiple quit failure cases, the design team found that users generally reject warning or didactic packaging and urgently need positive incentives and visual progress feedback. Therefore, the design strategy shifts from emphasizing warnings to conveying encouragement and strengthening positive incentives, and enhances user trust and lasting companionship through healing visual symbols, emotional colour systems and interactive rituals.
Inspirasie: The design translates the positive mindset into a visual experience. The iconic progressive smiling face conveys a professional yet warm encouragement. The colour system is based on emotional healing research. The starter pack s vibrant orange symbolises action and hope of the start of quitting. The maintenance pack s calm green implies growth and balance, echoing persistence. The gradual shift from orange to green is not only a visual transition but also a psychological transformation metaphor.
Projekduur: The packaging was designed in January 2025 in Hangzhou. The product was officially launched in November 2025 in China.
Bedryfsvloei: Users tear the package following the one day one cell daily dose design to take the medicine. Each tear of an independent unit completes a mini ritual, providing immediate positive feedback. The product use process is divided into two stages, starter period orange and maintenance period green, with the packaging colour switch intuitively presenting progress, elevating the act of taking medicine into an easy, rewarding daily self management ritual.