Sparkling Juice Drankverpakking deur Mao Ming and Yao Dabin

Die ontwerp Sparkling Juice Drankverpakking deur Mao Ming and Yao Dabin is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2020 A' Design Award in Brons in die Verpakkingsontwerp-kompetisiekategorie.

BronsVerpakking· 2020

Sparkling Juice Drankverpakking

deur Mao Ming and Yao Dabin

Kliënt: Beijing Platinum Tiande Trading Co., Ltd.

Wenner van die A' Design Award in Brons in die Verpakking-kategorie

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Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #86414

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Sparkling Juice Drankverpakking

Sparkling Juice is 'n verpakkingsontwerp vir 'n koolsuurhoudende vrugtedrankie. Die ontwerp kombineer die etiket met die vorm van die glasbottel. Die skuins etiket volg die kromming van die bottel, en 'n klein vrugte-etiket dui die smaak van die sap aan. Handgetekende illustrasies wys vier diere, 'n flamink, 'n luiperd, 'n kameelperd en 'n verkleurmannetjie, wat na vier vrugte reik, lemmetjie, grenadella, aardbei en lychee. Die bottel hou 290 milliliter en is 20 sentimeter hoog. Warm silwerdruk en reliëfwerk word op die etiket gebruik.

Die Erkenning

Oor die A' Design Award in Brons

Sparkling Juice Drankverpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Sparkling Juice Drankverpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Sparkling Juice Drankverpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: The product name is "Sparkling Juice". The project is a packaging design for a bubble water drink. The design combines the label with the shape of the bottle. The beveled label is a good indication of the curvature of the bottle. At the same time, the small fruit label reminds the taste of the juice. The design of the packaging illustrations cleverly applies a combination of animal images and fruit images, which makes life interesting and highlights the brand's theme.
Afmetings & Verpakking: 290ml/20cm/Glass bottle/Glass bottle label
Etikette: Juice, glass bottle, packaging, illustration
Produksietegnologie: The design includes: glass bottle design, glass bottle design.
Printing process: hot silver, bump
Ontwerpuitdaging: This Sparkling Juice is packaged in glass bottles. Its label design has a distinctly inclined curvature that makes the shape of the glass bottle look more beautiful. At the same time, this also makes it difficult to label. The company therefore adjusted the labeling water flow line and finally solved the problem.
Navorsing: The design team designed the shape of the glass bottle and the product label. Make the project consistent with the characteristics of bubble aquatic products. Highlights the fresh, interesting concept of the product. Since its launch, it has been well received.
Inspirasie: The packaging design uses hand-drawn illustrations. Four different animals were created: flamingos, leopards, giraffes and chameleons. And four different fruits: lime, passion fruit, strawberry, lychee. The animals in the label stretched their heads forward and wanted to touch the fruit labels in the juice. This packaging design makes the product more interesting. And welcomed by young people.
Projekduur: The project began in October 2018 and ended in February 2019.
Location: Zhejiang, China.
Bedryfsvloei: Glass bottle design, label design, label graphic design, printing process design, market testing.
Spanlede: Mao Ming
Yao Dabin
Li Qian
Beeldkrediete: Image #1: Creator Mao ming
Image #2: Creator Mao ming
Image #3: Creator Mao ming
Image #4: Creator Mao ming
Image #5: Creator Mao ming