Mi Band 3 Sportband-verpakking deur Xiaomi

Die ontwerp Mi Band 3 Sportband-verpakking deur Xiaomi is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2020 A' Design Award in Silwer in die Verpakkingsontwerp-kompetisiekategorie.

SilwerVerpakking· 2020

Mi Band 3 Sportband-verpakking

deur Xiaomi

Kliënt: Xiaomi

Wenner van die A' Design Award in Silwer in die Verpakking-kategorie

26,001

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #90017

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Mi Band 3 Sportband-verpakking

Mi Band 3 is 'n verpakkingsontwerp vir 'n sportband. Die verpakking gebruik 'n eenvoudige syfer 3 as die hoofvisuele fokuspunt, omring deur 'n patroon wat geïnspireer is deur 'n atletiekbaan. Die patroon strek oor die hele boks en dra die beweging van sport oor deur eenvoudige lyne. Die boks word uit papier gesny en gevou, en dit meet 108 millimeter hoog, 75 millimeter lank en 32 millimeter wyd. Verskillende kleure merk die verskillende weergawes. Die reeks behou 'n eenvormige ontwerp om sigbaar te bly op kleinhandelrakke.

Die Erkenning

Oor die A' Design Award in Silwer

Mi Band 3 Sportband-verpakking is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Mi Band 3 Sportband-verpakking 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Mi Band 3 Sportband-verpakking is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: Mi Band 3 is a low profile product that targets the lower end of the sports headset market. The design task is to add some attractive elements to the packaging and make an outstanding look from the shelves. The whole series of packaging maintains a uniform design to draw attention from the consumers, thus creating new possibilities for display in an offline setting.
Afmetings & Verpakking: dimension
height 108, Length 75, width 32mm
Etikette: Sport, band, electronic, packaging, colorful
Produksietegnologie: material: Paper
Structure: paper die cut and fold to box.
Ontwerpuitdaging: For a low-profile product that targets the lower end of the sports headset market, the whole series of products maintains a uniform design with rich colors to draw attention from the consumers, thus creating new possibilities for display in an offline setting.
Navorsing: Mi Band 3 is a low profile product that targets the lower end of the sports headset market. The retail price for the product is 22.22 Euro in China. The overall packaging budget was limited to about 0.6 Euro. So it is the designers' task to add some attractive elements to its packaging and make it outstanding from the shelves.
Inspirasie: Mi Band 3 packaging emphasizes the youth and energy frequently associated with this group of users, so the packaging uses a simple figure of 3 as the visual point, surrounded by a pattern design that draws inspiration from the athletics track. This pattern extends over the entire package, conveying the dynamicity of sports using simple lines. The Mi Band 3 series features several versions in different colors.
Projekduur: The project stared in July 2018 in Beijing China, finished in May 2019 in Beijing China
Bedryfsvloei: In China, the electronic sport product packaging has the same feelings, which are cold, distant, and serious. The design hopes to bring energetic, color, and warm feelings to the product. The packaging delivers that the low-profit products also could have the best design.
Patente: Copyrights belong to Xiaomi Inc, 2019
Spanlede: Design director: Lu Chen
Packaging designer: Jiangpeng Su
Packaging structure design: Zhizhuang Song
Beeldkrediete: Image #1:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #2:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #3:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #4:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #5:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge