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Spazio Lenovo Enterijer Vodećeg Prodajnog Mjesta od Alessandro Luciani

Dizajn Spazio Lenovo Enterijer Vodećeg Prodajnog Mjesta od dizajnera Alessandro Luciani je visoko cijenjeni dobitnik prestižne nagrade 2021 Srebrna nagrada A' Design Award u kategoriji Dizajn Unutrašnjeg Prostora i Izložbi.


SrebroEnterijer· 2021

Spazio Lenovo Enterijer Vodećeg Prodajnog Mjesta

autor Alessandro Luciani

Klijent: Alessandro Luciani

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Enterijer

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Dizajn

O dizajnu Spazio Lenovo Enterijer Vodećeg Prodajnog Mjesta

Spazio Lenovo je enterijer vodećeg prodajnog mjesta raspoređen na dvije etaže, sa ukupnom površinom od 900 kvadratnih metara. Prizemlje je fleksibilan izložbeni prostor koji može ugostiti i promotivne događaje i predstave. Izložbeni stolovi imaju tanke staklene površine sa ugrađenim monitorima za digitalne informacije o proizvodima. Veliki LED zid uzdiže se kroz plafon i vidljiv je s ulice. Stepenište je obloženo dihroičnim staklom, a stepenice nose LED rasvjetu. Trinaest vertikalnih zelenih stupova formira baštenski prostor, tako da su tehnologija i priroda spojene.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Spazio Lenovo Enterijer Vodećeg Prodajnog Mjesta je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Spazio Lenovo Enterijer Vodećeg Prodajnog Mjesta bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Spazio Lenovo Enterijer Vodećeg Prodajnog Mjesta je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva
The Concept store of about 900 square meters spread over two floors.
One of the first innovations is the abolition of cash desks, all payment transactions take place on the move and in digital form The ground floor was designed as a flexible exhibition space to be used also for promotional events and shows. The displays with a colorful design have inside the glass top, recessed monitors for a digital product communication that integrates with a visual communication on the wall and a large LedWall visible also from the street, which pierces the ceiling and rises up the second floor.
Dimenzije i pakovanje
The store is spread over two floors for a total of 900 square meters
Oznake
Spazio Lenovo, Alessandro Luciani Designer, Retail Design,
Tehnologija proizvodnje
Dichroic glass, LedWall, Wood,
Dizajnerski izazov
The first floor consists of two large areas: One Commercial and the other Business for companies and consists of different experiences: Gaming, Virtual Reality, New products, Listening to Music, Motorola brand products and a Bistrot where you can eat or have a coffee, immersed in a large garden, consisting of 13 vertical columns of green, a real meeting place. In addition, there are dedicated functional spaces for co-working and smat-working. All the tables created for Lenovo, have a thin top where digital labels are inserted inside to communicate the product on display
Istraživanje
The human centered design, wanted to create a common thread, shortening the distance between the outside world, en plein air, and that of the interior, closed, typical of a traditional store. A functional environment contaminated by the 13 columns of real vertical green present inside, by a floor that evokes that of the gardens, by LED light wires, dichroic glass and large video walls for a completely digital communication. The space has been optimized to make it easy for people to move from one activity to another, areas have been designed to offer immersive experiences, in themselves and in the products
Inspiracija
Hi-Tech&green philosophy. The philosophy that guided the design follows a thought where technology and nature come together and coexist in great synergy and harmony, where one cannot do without the other, with particular attention to Man and the world in which he lives.
Spazio Lenovo is not a traditional store, but a cultural ecosystem where Technology and Nature enter into symbiosis, creating a fluid, elegant environment, in which the transition between green and metal becomes easy, immediate and functional, as in the sociability of a Greek agora.
Trajanje projekta
The project started in May 2020 in Milano - Italy and finished in September 2020
Tok rada
The ground floor was designed as a flexible exhibition space to be for promotional events and shows. The displays with a colorful design have inside the glass top, recessed monitors for a digital product communication that integrates with a visual communication on the wall and a large LedWall visible also from the street, which pierces the ceiling and rises up the second floor.The staircase leading to the first floor has been completely covered with dichroic glass "with its chromatic and reflective effects while the steps have LED lighting that follows the person as he climbs the stairs, like the keys of a piano
Članovi tima
Alessandro Luciani
Grottini srl
Autorstvo slika
Lenovo Italy

Sponzorisano

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