Dizajn Chiang Hu Baijiu od dizajnera Evan Chen and Ziming Guo je visoko cijenjeni dobitnik prestižne nagrade 2021 Srebrna nagrada A' Design Award u kategoriji Dizajn Pakovanja.
SrebroPakovanje· 2021
Chiang Hu Baijiu
autor Evan Chen and Ziming Guo
Klijent: Lascaux Design Institute Inc.
Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Pakovanje
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O dizajnu Chiang Hu Baijiu
Predan je kineskom tradicionalnom vinu (bijelo vino, pirinčano vino, žuto pirinčano vino, voćno vino, itd.) u kombinaciji sa modernim trendom da se novi kineski izraz, međunarodni izraz. Na prednjoj strani boce je složena gravura ptica. Na suprotnoj strani boce je pejzaž kineske rijeke Fenhe, rodnog mjesta vinarije. Kroz vino ptice lete iznad planina i rijeka, izražavajući uzvišene težnje.
Priznanje
O nagradi Srebrna nagrada A' Design Award
Chiang Hu Baijiu je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Chiang Hu Baijiu bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Chiang Hu Baijiu je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.
Iza dizajna
Press komplet
Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.
- Jedinstvena svojstva
- Chianghu is a neo chinese-style single sorgum baijiu fremented and distilled with Daqu plus a touch of valencia orange peel for a light critus aroma, which is well balanced and owns a smooth, sweet finish.
It is committed to the Chinese traditional wine (white wine, rice wine, yellow rice wine, fruit wine, etc.) combined with the modern trend to make new Chinese expression, international expression. - Dimenzije i pakovanje
- The size of the single box is 240mm*125mm*100mm.
Structure, natural anti-collision design, internal fixed paper foil, express no longer need to use foam package. When you open the box, the lid is in close contact with the bottom, which will slowly slide down because of the air damping. - Oznake
- logo,packaging,illustrations,graphics,aggs,Lascaux Design,baijiu
- Tehnologija proizvodnje
- Located in Luliang Distillery, one of the world's ten largest spirits producing areas, the Qinghu Distillery is located in Luliang Hill, Fenhe River, the second largest tributary of the Yellow River Valley.
Huzhou Brewing Technology: Using Lu Liang area's intangible cultural heritage brewing technology, it is awarded to Lu Liang's intangible cultural heritage brewing technology, which is1.5 years old,3 years old,5 years old, mixed in proportion. - Dizajnerski izazov
- Howl is a bird with lofty aspirations and the strength to fly high in Chinese ancient deepening legend. How to show the ambition under the limited bearing range of the picture (bottle shape, packaging box) is the difficulty of our creation; Finally, the positive expression of confidence, courage and strength of the birds, the reverse side of the vast mountains and rivers for the exquisite illustration as the main graphic creation. Slowly turn the bottle, through the bottle and wine, birds are flying in the sky. To express great foresight and ambition.
- Istraživanje
- The founder of the product appreciates our understanding of white wine, we all agree that food, water and wine is an important part of wine making, so we began to cooperate, at the same time expressing self-confidence in the wine packaging, expressing great ambition.
- Inspiracija
- On the front of the bottle is an elaborate engraving of birds.
On the opposite side of the bottle is the landscape of China's Fenhe River, the birthplace of the winery. Through the wine, the birds fly above the mountains and rivers, expressing lofty aspirations. - Trajanje projekta
- The project started in Suzhou on New Year's Day, 2021.
- Tok rada
- When consumers get the wine, turn the bottle, will see a big bird flying in the vast landscape above the river, convey the meaning of lofty ambition.
- Članovi tima
- Evan Chen
Ziming Guo
Leti Liu
JiaYi Jiang
Fan Zhang
XiangNan Xu
Min Fang - Autorstvo slika
- EvanChen
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