The Wine Barrel Classic Ambalaža od Antonia Skaraki

Dizajn The Wine Barrel Classic Ambalaža od dizajnera Antonia Skaraki je visoko cijenjeni dobitnik prestižne nagrade 2022 Željezna nagrada A' Design Award u kategoriji Dizajn Pakovanja.

ŽeljezoPakovanje· 2022

The Wine Barrel Classic Ambalaža

autor Antonia Skaraki

Klijent: The Wine Barrel

Dobitnik nagrade Željezna nagrada A' Design Award u kategoriji Pakovanje

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Dizajn

O dizajnu The Wine Barrel Classic Ambalaža

Dizajneri su predstavili vinsku bačvu u njenom prirodnom okruženju, bačvi. Koristili su kodove kušanja vina (podrum, bačve, tokovi) i razbili stereotipe flaširanih vina te dizajnirali ambalažu tako da Vinska Bačva komunicira kvalitet vina uzetog direktno iz bačve i preokrenuli ustaljenu ideju da dobro vino može postojati samo u staklenoj posudi.

Priznanje

O nagradi Željezna nagrada A' Design Award

The Wine Barrel Classic Ambalaža je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaralaca. Očekuje se da The Wine Barrel Classic Ambalaža bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. The Wine Barrel Classic Ambalaža se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvaliteta života koja pomažu da svijet postane bolje mjesto.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable and elitist hobby that can only be enjoyed within a wine expertise context.
A new wine category came up, The wine out of the box, which is the notion of moving wine from the big barrel to a smaller barrel so as to not lose its natural habitat.
Dimenzije i pakovanje: Carton paper, aluminium bag, plastic tap / 17cm Width 14 Height 20,6 cm depth / Hexagonal carton bag
Oznake: Wine Barrel, wine, Packaging, Design, Barrel, cellar, out_of_the_box
Tehnologija proizvodnje: TheWineBarrel was made out of cardboard and it’s easily recycleable.
Dizajnerski izazov: A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable, elitist hobby that can only be enjoyed within a wine expertise context.
Istraživanje: Using creativity to democratize the art of wine tasting provided us with an amazing challenge, making the design of TheWineBarrel’s shape the highlight of this project.
Inspiracija: TheWineBarrel maintains a visual representation of a wine’s natural home, while simultaneously democratizes the process of wine tasting, bringing it down from a crème de la crème ritual to a laid back evening with friends experience. Aside from its appearance, the symbol for this new, shared experience was enforced with the way the wine is served, with the use of a tap on the package.
Trajanje projekta: The Project Started in October 2020 in Athens and is still ongoing.
Tok rada: TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
Članovi tima: Greative Director: Antonia Skaraki
Art Director: Andreas Deskas