Lawson United Cinemas Minatomirai Kino kompleks od Mitsuhiro Shinohara

Dizajn Lawson United Cinemas Minatomirai Kino kompleks od dizajnera Mitsuhiro Shinohara je visoko cijenjeni dobitnik prestižne nagrade 2025 Brončana nagrada A' Design Award u kategoriji Dizajn Unutrašnjeg Prostora i Izložbi.

BronzaEnterijer· 2025

Lawson United Cinemas Minatomirai Kino kompleks

autor Mitsuhiro Shinohara

Klijent: Lawson United Cinemas, inc

Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Enterijer

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Boje

Dizajn

O dizajnu Lawson United Cinemas Minatomirai Kino kompleks

Lawson United Cinemas Minatomirai je kino kompleks izgrađen unutar postojeće poslovne zgrade u Yokohami. Objekat ima 12 platna, 1050 sjedišta i površinu od 4779 kvadratnih metara. Sistem Flexound Augmented Audio ugrađen je u svako sjedište, tako da zvuk dopire do svakog gledaoca sa naslona za glavu. Ograničenja u pogledu površine poda onemogućila su izgradnju zasebnih projekcionih soba, pa su projektori postavljeni iznad hodnika za posjetioce. Sferno osvjetljenje, obojeni stubovi i zidovi sa uzorcima obilježavaju hodnike. Besplatan demonstracioni prostor u blizini predvorja omogućava posjetiocima da isprobaju audio sistem.

Priznanje

O nagradi Brončana nagrada A' Design Award

Lawson United Cinemas Minatomirai Kino kompleks je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Lawson United Cinemas Minatomirai Kino kompleks bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Lawson United Cinemas Minatomirai Kino kompleks sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: The most distinctive feature of this cinema is the installation of the Flexound Augmented Audio system in all seats. This is a world first and one of the factors that make this cinema unique. Furthermore, this cinema is unique in that it is not being installed in a new building, but in an existing facility. Due to floor-area ratio restrictions, it is not possible to build projection rooms in every theatre, so many projectors are exposed above the customer corridors.
Dimenzije i pakovanje: 12 screens, 1050 seats in total capacity, 4779sqm, Flexound Augmented Audio in all seats, Flexound technology from Finland, Construction by Taisei Corporation
Oznake: Cinema, Cinema Complex, Movie Theatre, Flexound, Flexound Augmented Audio, Laser Projectors, Booth-less Cinema
Tehnologija proizvodnje: The design was carried out under highly restrictive conditions due to the fact that it was an existing facility, including the reuse of an oval-shaped theatre, the largest theatre where the old tenant, a museum facility for experiencing the great nature of the earth, used to screen editorial works of the British "BBC EARTH".
The cinema was realised thanks to the high storey height, but the high ceilings in the corridors of the auditorium also gave it an archaeological feel, so the lighting in the corridors was darkened as much as possible to highlight the impressive spherical lighting. Vertically extending, brightly coloured design columns and striking wall finishes with patterns create a sense of the extraordinary.
The Flexound experience space in the lobby uses the same colour scheme as the guest corridor to maintain a sense of unity, while the areas with plenty of outside light are furnished with furniture and sofas that allow many people to relax, giving each space its own distinct character.
Dizajnerski izazov: Floor space cannot be increased due to floor-area ratio restrictions, so the projectors were installed above the customer corridors, as if they were on display. The Flexound system requires wiring from dedicated amplifiers in the sound racks of each theatre to each chair, so wiring routes had to be secured in advance in the floating floor and wiring work had to be carried out in advance. The wiring had to be done in advance by securing the wiring route in the floating floor. The length of the speaker cables was nearly 10 km for the nearly 1000 seats in all 12 theatres.
With regard to the chairs, the project started with the development of this system to be installed in the chairs of a Japanese manufacturer. Furthermore, it was a very challenging project for each company, including the design of the base for the system's on/off switch to be installed in each chair.
Istraživanje: The plan was to open a cinema complex in the Yokohama Minatomirai area, where there are already three cinema complexes with IMAX and 4DX. With restrictions on floor space and load-bearing capacity when moving into an existing commercial building, it was thought that Flexound, which has few architectural requirements and is unique in the world, would be a sufficient countermeasure. The commercial building was also very positive about attracting a cinema on the occasion of its 10-year anniversary.
Inspiracija: Mark Is Minatomirai, which houses the cinema, is a commercial building directly connected to Minatomirai Station and has a wide range of customers. The aim was therefore to create a cinema that is accessible to people of all ages. In addition, a free demo space has been set up right outside the lobby entrance to allow a wide range of people to experience the FLEXOUND.
Trajanje projekta: The project started in November 2022 and the cinema opens in April 2024 in Yokohama.
Tok rada: Most audiences will notice the vibrations that occur in conjunction with the bass when they sit in the chairs, but the Flexound is characterised by the cinema sound that comes from the head of the chair without any discomfort at all. It sounds so natural that you may not notice it unless you know about it beforehand. However, the difference is obvious when compared to a normal chair, and you will be surprised at how clearly even the smallest whispered sounds can be heard in your ears. Surround sound is also perfectly rendered, so no matter where you are in the theatre, you will be satisfied that you are in your own special and perfect acoustic environment.
Članovi tima: Interior Designer: Kei Sagara
Architect: Hironobu Imamura
Mechanical and Electric: Nao Uda
Lighting Chief Designer: Shinji Yamaguchi
Lighting Designer: Yayoi Aota
Director: Kunihisa Akiyama
Project Manager: Mitsuhiro Shinohara
Autorstvo slika: All Images: Toshiyuki Yano