Mua Yik Hand-Picked Series Ambalaža za čajne vrećice od Mua Yik Tea

Dizajn Mua Yik Hand-Picked Series Ambalaža za čajne vrećice od dizajnera Mua Yik Tea je visoko cijenjeni dobitnik prestižne nagrade 2025 Željezna nagrada A' Design Award u kategoriji Dizajn Pakovanja.

ŽeljezoPakovanje· 2025

Mua Yik Hand-Picked Series Ambalaža za čajne vrećice

autor Mua Yik Tea

Klijent: Mua Yik Tea

Dobitnik nagrade Željezna nagrada A' Design Award u kategoriji Pakovanje

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Dizajn

O dizajnu Mua Yik Hand-Picked Series Ambalaža za čajne vrećice

Mua Yik Hand-Picked Series je poklon kutija za ambalažu ručno branih čajnih vrećica s visokih planina. Kutija je dimenzija 225 x 125 x 75 milimetara i sadrži 20 čajnih vrećica. Omot oko struka predstavlja svaku vrstu čaja, čime se sadržaj lako prepoznaje i bira. Svaka ikona na kutiji izrađena je u formatu otvaranja trganjem, što otvaranje kutije pretvara u smiren ritual. Apstraktni potezi četkicom i boje podsjećaju na planine i šume u kojima čaj raste. Kutija je štampana sojinim mastilom na recikliranom papiru, dok je plastično pakovanje svedeno na minimum.

Priznanje

O nagradi Željezna nagrada A' Design Award

Mua Yik Hand-Picked Series Ambalaža za čajne vrećice je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaralaca. Očekuje se da Mua Yik Hand-Picked Series Ambalaža za čajne vrećice bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Mua Yik Hand-Picked Series Ambalaža za čajne vrećice se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvaliteta života koja pomažu da svijet postane bolje mjesto.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: With tea energy as the theme, the abstract brushstrokes and colors are integrated into the pattern to reflect the nourishment of the mountains and forests in each tea product. From a leaf to a cup of tea, the essence of tea and the earth is maintained in both the logo design and the packaging design. The design of the box is based on a light and elegant vision, representing the anticipation and healing feeling before receiving the gift box and enjoying the tea.
Dimenzije i pakovanje: 225mm x 125mm x 75mm
Oznake: Beverages Packaging, muayiktea, whole-leaf, teabag, natural
Tehnologija proizvodnje: Presented in a gift box with 20 tea bags inside. The design of the box is elegant and elegant, with the waist cover presenting each tea item, making it easy for users to choose their favorite items. Each icon on the box is designed in a tear-open format, allowing users to enjoy the healthy ritual of opening the gift. The printing of the gift box is planned to use environmentally friendly soy ink, and the paper is mainly made of environmentally friendly recycled paper. We minimize the use of plastic wrapping materials in the package delivery process. This is in line with the SDGs, the concept of sustainable management.
Dizajnerski izazov: The creative challenge in this project was designing an interactive, sustainable tea bag gift box that balances user engagement with eco-friendly materials. Overcoming obstacles like sourcing biodegradable materials without compromising durability was a key issue.
Istraživanje: The research behind this design was a qualitative study aimed at understanding user interaction with sustainable packaging. The objective was to explore how packaging could enhance user experience while being eco-friendly. The methodology included interviews, surveys, and prototype testing. Data collection was through user feedback, observational studies, and prototype testing. Participants included 15 eco-conscious consumers. The results showed high satisfaction with interactive and sustainable packaging, leading to better engagement. This research impacts businesses by emphasizing eco-friendly designs, and enhances society’s shift towards sustainability, influencing design trends to prioritize user experience and environmental impact.
Inspiracija: Hand-picked tea bags are combined with gift boxes to let tasters experience the craftsmanship and convey the message that each tea product records the complete cycle of goodness from tea growing, harvesting to packaging design and caring the earth. Hand-picked high mountain tea with no added flavors, combined with energy and flavor, is designed to add a sense of healing to the tea-drinking atmosphere. Hand-picked tea gift box is the beginning of a healing energy for everyone who receives it.
Trajanje projekta: The project started in May 2024 in Taiwan and finished in October 2024 in Taiwan. Plan to launch in 2025.
Tok rada: This tea bag gift box operates by allowing the user to tear open the outer packaging for an interactive experience. The box transforms from a sealed container to a revealed set of tea bags. Key frames include opening the box, revealing the contents, and using the tea bags. It delivers better results by using eco-friendly materials, enhancing sustainability, and offering an enjoyable unboxing experience, which makes it more engaging and appealing to environmentally-conscious consumers.
Patenti: Mua Yik Ltd
Članovi tima: Mua Yik Tea and Mingisland