Designtide Tokyo 2024 Brend identitet od There There - Kazune Watanabe

Dizajn Designtide Tokyo 2024 Brend identitet od dizajnera There There - Kazune Watanabe je visoko cijenjeni dobitnik prestižne nagrade 2026 Zlatna nagrada A' Design Award u kategoriji Dizajn Grafike, Ilustracije i Vizuelne Komunikacije.

ZlatoGrafika· 2026

Designtide Tokyo 2024 Brend identitet

autor There There - Kazune Watanabe

Klijent: Designtide Tokyo Committee

Dobitnik nagrade Zlatna nagrada A' Design Award u kategoriji Grafika

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Dizajn

O dizajnu Designtide Tokyo 2024 Brend identitet

Designtide Tokyo je dizajnerski događaj izložbi i sajmova koji istražuje i dijeli nove trendove u dizajnu proizvoda i srodnim oblastima. Kroz dizajn stvara imerzivno iskustvo energije i emocija izvan digitalnih medija. Održavan od 2005. do 2012. godine, dijelio je dizajnersku kulturu iz Tokija sa svijetom. Svake godine, oko 50 pozvanih i odabranih dizajnera predstavljalo je radove koji su cijenili kreativnost više od komercijalnosti. Godine 2024. Designtide Tokyo je oživljen sa novim logotipom i obnovljenom vizijom.

Priznanje

O nagradi Zlatna nagrada A' Design Award

Designtide Tokyo 2024 Brend identitet je pobjednik Zlatne nagrade A' Design Award, iznimno prestižnog priznanja koje se dodjeljuje prvorazrednim, čudesnim i izvanrednim dizajnima. Zlatni pobjednici iznimno su inovativne, vrlo vizionarske i blistavo zasljepljujuće kreacije koje odražavaju genij, mudrost i umijeće svojih dizajnera. Očekuje se da Designtide Tokyo 2024 Brend identitet bude vrlo hvaljen, trendovski i monumentalan izum koji pruža bezprecedentnu vrijednost. Ovaj dizajn koji je osvojio Zlatnu nagradu A' Design Award spektakularan je, cijenjen projekt koji izuzetno koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Designtide Tokyo 2024 Brend identitet stvara snažne osjećaje želje, budi strast, podstiče kreativnost i fascinira nas.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: "Designtide Tokyo" was originally held from 2005 to 2012 and introduced Tokyo design to the world. It supported many designers who later gained international recognition. In 2024 the event was revived with a new visual identity. In a society driven by trends and empathy, the new identity needed strong impact and interactivity. The graphics change in response to viewer movement such as approaching moving away or sliding. This behavior reflects the motion of tides.
Dimenzije i pakovanje: Main Graphic Materials Wood Acrylic Fabric
Size 2 meters 5 centimeters by 10 meters
Printed Materials Poster Paper Plastic Sheet
Size A2
Technical Characteristics Digital expression reproduced through analog methods without electronic components
Oznake: Graphic, Tide, Tokyo, Design, Animation
Tehnologija proizvodnje: The graphics use scanimation also known as slit animation. Movement appears only when viewers change their position or distance. No digital screens or electronic components are used. By carefully adjusting slit pitch and base imagery the work expands beyond simple animation into a more complex interactive experience. Materials include wood acrylic fabric and paper. Acrylic used at the venue was later reused.
Dizajnerski izazov: The challenge was to create an interactive identity that changes according to user behavior without using digital technology. Scanimation normally allows only limited frame movement. By refining slit pitch and carefully designing the base imagery we transformed this simple technique into a complex responsive visual system that encourages physical engagement.
Istraživanje: From the 1990s to the early 2000s Tokyo hosted many influential design events. In recent years these opportunities have declined and large collective movements have become rare despite the spread of social media. "Designtide Tokyo 2024" was launched to renew this culture. Held in November 2024 in Tokyo it welcomed more than 6000 visitors and aimed to initiate a new movement in Japanese design.
Inspiracija: "Designtide" refers to a major movement in design. Tides are created by the gravitational force of the moon. Natural forces alone create only surface movement. The aim of this project was to build a strong movement from the ground up. In an era shaped by social media and individual presentation, this graphics created based on the concept of tides for a major design event in Tokyo.
Trajanje projekta: Venue Nihonbashi Mitsui Hall Chuo ku Tokyo Japan
Dates November 27 to December 1 2024
Tok rada: The project uses scanimation to let visitors experience a major movement in design. Each graphic responds to viewer actions such as approaching moving away or sliding. The image changes depending on distance and motion. This system expresses how individual gestures can create a larger collective flow. Small personal actions combine to form a powerful tide of change.