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Open Packaging Sleeves od Koen van Rijen

Dizajn Open Packaging Sleeves od dizajnera Koen van Rijen je visoko cijenjeni dobitnik prestižne nagrade 2020 Željezna nagrada A' Design Award u kategoriji Dizajn Pakovanja.


ŽeljezoPakovanje· 2020

Open Packaging Sleeves

autor Koen van Rijen

Klijent: Roy Soetekouw

Dobitnik nagrade Željezna nagrada A' Design Award u kategoriji Pakovanje

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Boje

Dizajn

O dizajnu Open Packaging Sleeves

This project is called Open and includes six different photography magazines which are bundled in these custom-made sleeves. The sleeves are made of a thick, heavy, anthracite cardboard with an embossing and screen printed numbers 1-80 (the number of subscribers). The client personally stamped each box during the presentation which makes every box a unique one. The title on the boxes is quite literally open, because the cut-away in both boxes show the letter O when placed next to each other.

Priznanje

O nagradi Željezna nagrada A' Design Award

Open Packaging Sleeves je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaralaca. Očekuje se da Open Packaging Sleeves bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Open Packaging Sleeves se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvaliteta života koja pomažu da svijet postane bolje mjesto.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva
This project is called open and includes six different photography magazines which are bundled in these custom-made sleeves.

The sleeves are made of a thick, heavy, anthracite cardboard with an embossing and screen printed numbers 1-80, the number of subscribers.

The client personally stamped each box during the presentation which makes every box a unique one.

The title on the boxes is quite literally open, because the cut-away in both boxes show the letter O when placed next to each other.
Dimenzije i pakovanje
Width 220mm
Depth 55mm
Height 310mm
Oznake
sleeve, cardboard, packaging, screenprint, fibre, neon, pastel, diecut, emboss
Tehnologija proizvodnje
Each set of sleeves is handmade and the numbers are screen printed.
Dizajnerski izazov
The creative challenge was to find a combination of natural materials and to create a design that would look ánd feel rich in contrast. Also, the materials had to be sturdy and solid enough to be able to safekeep all six magazines.
Istraživanje
Koen van Rijen researched various types of cardboard material in order to get the perfect combination of visual appeal and sturdyness that matches the style of photography in the magazines. Also, a number of sample screen prints were made to determine the best suitable ink.
Inspiracija
The packaging sleeves hold six photography magazines. The photos in these magazines show raw and real human emotion. This rawness inspired Koen van Rijen to use a natural cardboard with visible fibres.

The scenes in the photos appear intense by the use of creative light and heavy contrast. Settings are often gloomy and minimalistic.

Koen van Rijen wanted to create a similar contrast and minimalism in the packaging by using an anthracite colour for the sleeves and a neon pastel ink for the numbers.
Trajanje projekta
The project lasted a year and started in april 2006
Tok rada
The sleeves are slid into each other. There is a gap in the outer sleeves through which you can grab hold of the inner sleeve. When sliding the inner sleeve out to the right, the word open appears when both sleeves are next to each other.
Patenti
Copyrights belong to Koen van Rijen, 2019
Članovi tima
Koen van Rijen
Autorstvo slika
Image #1 : Art Director Koen van Rijen, open, 2019
Image #2 : Art Director Koen van Rijen, open, 2019
Image #3 : Art Director Koen van Rijen, open, 2019
Image #4 : Art Director Koen van Rijen, open, 2019
Image #5 : Art Director Koen van Rijen, open, 2019

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