Beat Coffee Disain Identitas Merek naébbu Paul Meeuwsen

Beat Coffee Disain Identitas Merek naébbu Paul Meeuwsen iyanaritu pammènangngé iya temmaka riéloinna ri 2021 A' Design Award Tambaga ri Katégori Kompétisi Desain Grafis, Ilustrasi, na Komunikasi Visual.

TambagaGrafis· 2021

Beat Coffee Disain Identitas Merek

ᨑᨗ Paul Meeuwsen

ᨀᨒᨗᨕᨙ: Beat Coffee

Pammènangngé A' Design Award Tambaga ri Katégori Grafis

10,894

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #119537

ᨒᨕᨚ ᨑᨗ ᨔᨗᨈᨘ ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ Beat Coffee Disain Identitas Merek

Beat Coffee iyanaritu disain identitas merek sibawa kemasan untuk séddi perusahaan kopi. Pembaharuan mérek nappa mammula sibawa pemahang pasar, review pesaing, sibawa saran pelanggang, iya membentuk strategi sibawa posisi mérek. Posisi éro dipannessai lalo laleng ungkapan Serious Fun Coffee, iya mappasitujué nada bicara sibawa mappasiéwa pakkasiwiang, musik, sibawa kopi. Suara pamiliki perusahaan ripakéi untuk paddupai tanra mérek éro. Ide iya sama ripaéwa toi ri laleng kantong kopi iya riacetta’, iya maddupai lalo laleng téknologi augmented reality. Tujuang na iyanaritu untuk mancaji séddi mérek iya mabusung, mappusatkang ri pelanggang, sibawa masenang-senang.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Tambaga

Beat Coffee Disain Identitas Merek iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Beat Coffee Disain Identitas Merek ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Beat Coffee Disain Identitas Merek mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: The voice of the client is used to bring the brand mark to life. This was then translated into the packaging that animated via Augmented Reality.
Ukurang & Kemasang: Coffee bag printed,
Tag: brand, print, animation, audio design, social media
Téknologi Produksi: Augmented Reality
Tantangeng Désain: To create a customer focused fun brand clarity that was also in line with the principals that the company held.
Panélitiang: A comprehensive brand and marketing strategy process was executed covering market insights competition and customer feedback.
Inspirasi: The inspiration for the Beatcoffee rebrand was to capture the voice of the brand. This was achieved by using the voice of the owner to bring the brand mark to life. This was then translated into the packaging that animated via Augmented Reality.
Wettu Proyék: 3-6 months
Alur Opérasi: We created a brand strategry, The brand strategy translated inti the positioning, then tone of voice, Then the brand mark, and touch points
Anggota Tim: Paul Meeuwsen
Todd Watts
Cassy Bezeruk
Austin Davey