Massaya Kemasan Anggureng naébbu BRANDiT. iyanaritu pammènangngé iya temmaka riéloinna ri 2014 A' Design Award Bessi ri Katégori Kompétisi Desain Kemasan.
BessiKemasan· 2014
Massaya Kemasan Anggureng
ᨑᨗ BRANDiT.
ᨀᨒᨗᨕᨙ: BRANDiT.
Pammènangngé A' Design Award Bessi ri Katégori Kemasan
Pammènangngé Anugérah Naparessoi
Paressoi Status Anugérah untu #32564ᨉᨙᨔᨕᨗᨊᨙ
ᨄᨙᨑᨗᨖᨒ Massaya Kemasan Anggureng
Massaya iyanaritu kemasang mabbeling-beling iyang' riparénca'i untu' tarima duwa botolo anggureng. Kaminang maéga kemasang anggureng ripancaji untu' ripaita' tettong (vertikal) na riyabbéyang' ri wettu botoloé maddi'lupa. Massaya nabbéréyang alternatif iyang' wedding' riyasseppulung paimeng. Kemasangngé mallebba' (horizontal), nasaba' anggureng makessing ripalisu ri posisiéro, na rupanna pada-pada akkitta lame'-lame'. Séddi die cut ri laleng iyang' rirancang situru' bentu' duwa botoloé natahang mancaji amang na tette'. Sistem pattutungiyé napake' duwa lapisi ri seddé na duwa lapisi kaminang baiccu', jaji dé'na naparellu stiker. Kotaqé wedding' riyisi' paimeng iyaréga ripake' selaku barang hiasan ri rak.
ᨄᨂᨑᨁᨙ
ᨄᨙᨑᨗᨖᨒ A' Design Award Bessi
Massaya Kemasan Anggureng iyanaritu pakoro A' Design Award Bessi, pakalebbi iya malebbi iya ripabbere ri desain makessing iya mappabbura persyaratan profesional sibawa industri iya ripakkirangngi pole ri ciptaan iya makessing ripikkiri. Pakoro Bessi mappakita keterampilan malompo, spesialisasi dalleng, pemahaman ahli sibawa kapasitas kreatif tau mabbuat. Massaya Kemasan Anggureng ripakkirangngi mancaji ciptaan iya ripakalebbi, ripuji sibawa rirennu iya praktis sibawa inovatif. Desain pakoro A' Design Award Bessi iyae mappasilaong praktik tepat industri sibawa napaitai karakteristik teknis iya kompeten iya sipulung sibawa pengetahuan sibawa bakat. Nasaba ketelitiannna, Massaya Kemasan Anggureng mappoleang pakalebbi sibawa ripikkiri mappabbere perbaikan kualitas laleng iya ritulung mappadeceng lino mancaji tempe makessing.
ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ
ᨀᨗ ᨄᨙᨑᨙ
ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.
- Sipa Khas
- Massaya is a decorative package to hold two wine bottles. Usually wine packages are made for vertical display and then the package is thrown away once the
bottles are removed. We wanted to break this trend by finding a reusable solution that is true to the object it holds. We designed a horizontal package, since wine is best stored in this position, and made it to look like a vintage book so that buyers can reuse it as a decorative box. - Ukurang & Kemasang
- The package size is 39x22x8cm. The inner part has a special die cut with the shape of the 2 bottles to be safely laid in. To avoid using stickers, the closing system was designed with 2 side flaps and another 2 small flaps to seal the box
perfectly. - Tag
- WINE, PACKAGE, BOOK, REUSABLE, CONCEPTUAL
- Téknologi Produksi
- After an extensive research we had few ideas in order to make the package design meet the clients requirement; reusable package, a collector's item... A unique idea that will stand out. A vintage book design.
- Tantangeng Désain
- The biggest challenge was to transform the concept into a functional design.
- Panélitiang
- We performed extensive research in packaging design with the objective of finding a unique idea for wine packaging, having in mind the main criteria, a reusable wine package. After the idea of the book was approved, we started the production experiments, to achieve a cost effective and functional package. Using a corrugate paper was the best way to withhold the weight of the bottles. the result was successful, the almost sold out all the quantity that they
produced during the Christmas season. - Inspirasi
- Every wine bottle is a story. So we chose to make a functional and reusable package that looks like a vintage book. Books tell stories, and there’s a common
feeling of heritage when you approach fine books and fine wine. - Wettu Proyék
- Winter 2013
- Alur Opérasi
- The design of this package allows the end user to reuse the package by replacing wine bottles, since wine bottles should be laid horizontally or simply take out the inner mould and use it as decorative box in a display shelf. This character makes it a more environmental friendly.
- Anggota Tim
- Creative Director Vicken Demirdjian
Designer Andrea Terzian - Krédit Gambar
- Vicken Demirdjian
Sponsori
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ᨒᨕᨙᨅᨗ ᨍᨒᨍᨒᨗ
ᨉᨙᨔᨕᨗ ᨔᨗᨄᨉᨙ
ᨍᨒᨍᨒᨗ ᨒᨕᨙᨅᨗ ᨉᨙᨔᨕᨗ ᨆᨊ ᨄᨂᨑᨁ ᨄᨉ ᨀᨈᨙᨁᨚᨑᨗ ᨔᨗᨄᨉᨙ, ᨊᨄᨗᨒᨙ ᨄᨉ ᨀᨘᨕᨒᨗᨈᨔ.