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Huanghongying Fungsi Utama: Kemasan Tee naébbu Wei Dai and Kun Luo

Huanghongying Fungsi Utama: Kemasan Tee naébbu Wei Dai and Kun Luo iyanaritu pammènangngé iya temmaka riéloinna ri 2020 A' Design Award Tambaga ri Katégori Kompétisi Desain Kemasan.


TambagaKemasan· 2020

Huanghongying Fungsi Utama: Kemasan Tee

ᨑᨗ Wei Dai and Kun Luo

ᨀᨒᨗᨕᨙ: Shenzhen Qianhai Phecda Creative Design Co., Ltd.

Pammènangngé A' Design Award Tambaga ri Katégori Kemasan

21,716

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #87649

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ Huanghongying Fungsi Utama: Kemasan Tee

Teks Buku: Huanghongying iyanaritu desain kemasan untuk tee iya tuwoé ri buluna Guizhou. Kompong ri saliweng riyébbui polé ri karton mamaring, iya masenna ritiwi, ritransporo, sibawa ridaur ulang. Teeé ripasari-sari ri laleng dodong-dodong bainé, nasaba tungke bagiang weddingngi riala tanpa mangkuruiwi bagiang laingngé. Gambara riyébbué sibawa lima natongkoi tampu' kompongngé sibawa mappaitangngi iklim buluna tee, ekologi alang setempo', sibawa cara-cara pattaneng iya ripakéé ri lamping teeé. Data iya mangfaédengngé ripallebbangngi ri seddéna gambaraé. Desainnaé napakéwedding konsumené mitai assalenna sibawa akualitasenna teeé.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Tambaga

Huanghongying Fungsi Utama: Kemasan Tee iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Huanghongying Fungsi Utama: Kemasan Tee ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Huanghongying Fungsi Utama: Kemasan Tee mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas
This packaging is the epitome of its planting environment.showing its core selling points from different angles by means of illustrations in its unique geographical environment, such as the diversified climate of tea mountain, the environmental management of tea tree growth, etc. The richness of the local natural ecology and the harmonious coexistence of man and natureso that consumers can intuitively perceive the quality support behind the product and the product's own maximum value.
Ukurang & Kemasang
Width345mm x Depth 165mm x Height 85mm
Tag
tea ,packaging, beverage, illustration, Graphics, Environmental
Téknologi Produksi
The material of this package is made of carton structure, which is easy to recycle and light in weight, easy to carry and transport.
The tea is divided into small bags and has a separate structure for convenient drinking.
Tantangeng Désain
The most difficult thing in the design is how to convey the diverse geographical environment and unique planting methods of tea plantations to consumers. Tea farmers have limited funds and can not carry out advertising and propaganda. This requires designers to convey as much information as possible when creating packaging without increasing customer costs. Ultimately, the designer decided to hand-draw the surface of the package in the form of illustrations, while listing some useful data one by one. On the premise of beauty and protection, the packaging was made into a propaganda picture.
Panélitiang
In remote mountainous areas of Guizhou, tea farmers need to take their tea to the market for sale, but they can not find the core selling point to participate in the market competition. After receiving the project, the designer went deep into the local investigation and interviewed tea farmers and tea merchants. It was found that there was no trace of modern industry when tea growers cultivated tea. They did not use pesticides or fertilizers. All of them were organic and environmentally friendly, minimizing environmental pollution. This model is not common in modern tea gardens. He reminds us to live in harmony with nature.
Inspirasi
In the creation of this work, the designer went to the tea garden to inspect and found that the local tea farmers, in the awe of nature and ecological protection, used biological control methods to invest in a large number of beneficial insects such as swallows and seven-spotted ladybugs to control pests and diseases and protect tea leaves from pesticide contamination. This design is designed to show the richness of the local natural ecology and the harmonious coexistence of man and nature.
Wettu Proyék
The project was launched in Guizhou in March 2017, completed in Shenzhen in May 2018, and received the If Packaging Design Award in Germany in January 2019.
Alur Opérasi
Tea is divided into separate small bags, which are convenient to take when drinking and will not pollute other tea. The outer packaging structure of tea is made of environmentally friendly paper.
Anggota Tim
Designer:Wei Dai
Creative Director:Kun Luo
Krédit Gambar
Designer Wei DAI,Huanghongying,2017

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