Mi Bluetooth Headset Mini Primary Function: Pakkemasang Headset naébbu Xiaomi iyanaritu pammènangngé iya temmaka riéloinna ri 2020 A' Design Award Salaka ri Katégori Kompétisi Desain Kemasan.
SalakaKemasan· 2020
Mi Bluetooth Headset Mini Primary Function: Pakkemasang Headset
ᨑᨗ Xiaomi
ᨀᨒᨗᨕᨙ: Xiaomi
Pammènangngé A' Design Award Salaka ri Katégori Kemasan
Pammènangngé Anugérah Naparessoi
Paressoi Status Anugérah untu #89158ᨉᨙᨔᨕᨗᨊᨙ
ᨄᨙᨑᨗᨖᨒ Mi Bluetooth Headset Mini Primary Function: Pakkemasang Headset
Mi Bluetooth Headset Mini iyanaritu pakkemasang iya ripancajiyé untu' headset olahraga iya baiccu'é. Kulli' headset-é sederhana sibawa mattampu' séuwa kancing tuppu'-tuppu'. Iyaé pakkemasang-é makkéguna gambara' musisi iya tarompo'é, jaji kulli' iya mabbulu'-bulu' (oval) riita' selaku ulu na kancing-é selaku bawa iya tabbukka'é. Wassélé'na mappaita séuwa pakkelong iyaré'ga pallao-lao musi', na mabbéréang watakkalé lao ri produk iya sederhanaé. Séuwa dulang PET makkatenning headset-é sibawa pengontrol-é ri yolo, nappa kawa'-kawa'-é tette' tassubbu. Séuwa pattongko' kertas patettongngi wangunna. Rancangang-é mattuju untu' mamménasa lao ri pappaké iya umuru'na 18 lettu' 29 taung.
ᨄᨂᨑᨁᨙ
ᨄᨙᨑᨗᨖᨒ A' Design Award Salaka
Mi Bluetooth Headset Mini Primary Function: Pakkemasang Headset iyanaritu pakoro A' Design Award Salaka, pakalebbi iya malompo tongeng iya ripabbere ri desain tingkak pole, cantik sibawa mappakita. Pakoro Salaka iyanaritu karya iya macennning tongeng sibawa kreatif iya mappakita keahlian, bakat sibawa ketajaman pikkiran tau mabbuat. Mi Bluetooth Headset Mini Primary Function: Pakkemasang Headset ripakkirangngi mancaji karya iya magello, mancaji pakkitaang, profesional sibawa inovatif iya dalleng. Desain pakoro A' Design Award Salaka iyae iyanaritu penemuan iya lebbi riissengngi sibawa ripuji, iya pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. Mi Bluetooth Headset Mini Primary Function: Pakkemasang Headset iyanaritu ciptaan iya riennengi tau maega, iya mappabbura keinginan, mappabbere perasaan makessing sibawa mappabbentuk ketakjuban.
ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ
ᨀᨗ ᨄᨙᨑᨙ
ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.
- Sipa Khas
- The design of the product is quite minimalistic, with only a circular button on the shell. To make it more interesting, the design use images of famous musicians in the packaging, contributing to a personification of the product: the oval shape becomes the head, and the button becomes an open mouth. This creates the image of a composer passionately singing or vigorously conducting an orchestra, giving voice to an otherwise low-profile product, at the same time highlighting its design element.
- Ukurang & Kemasang
- dimension: height 79mm, Length 110mm, width 28mm
- Tag
- Handset, electronic, packaging, colorful, musician
- Téknologi Produksi
- The visual design require to hide the wires, only leave the headset and controller out. Therefore the packaging structure design must consider how to hide the wires and still keep the whole packaging structure solidly. By using PET tray inside and a paper cover outside, the front of the packaging only shows the handset and controller.
material: Paper, PET - Tantangeng Désain
- As the target audiences are 18 to 29 year-olds, the design should make the products most close to the trendy of young's culture.
- Panélitiang
- Mi Bluetooth headset is a low profile product that targets the lower end of the sports headset market. The retail price for the product is 10 Euro in China. The overall packaging budget was limited to about 0.6 Euro. So it is the design task to add some attractive elements to its packaging and make it outstanding from the shelves.
- Inspirasi
- In current China, the young generation has a rage for animation, comics, and games. They spontaneously create a lot of trending content that personified objects into lively characters. To make this low-profit product easier to approach the young generation, our design strategy is to imbue a product with personality and to visually personify the product.
- Wettu Proyék
- The project started in April 2018 and finished in April 2019 in Beijing, China
- Alur Opérasi
- The design of the product is quite minimalistic, with only a circular button on the shell.
To make it more interesting, designers use images of famous musicians in the packaging, contributing to a personification of the product: the oval shape becomes the head, and the button becomes an open mouth. This creates the image of a composer passionately singing or vigorously conducting an orchestra, giving voice to an otherwise low-profile product, at the same time highlighting its design element. - Paténg
- Copyrights belong to Xiaomi, 2019
- Anggota Tim
- Design director: Lu Chen
Packaging Designer: Yan Ni
Packaging structure design: Zhizhuang Song - Krédit Gambar
- Image #1:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #2:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #3:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #4:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #5:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
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