Tokyu Garden City Funció Principal: Identitat Visual, Lloc Web de Fourdigit Vietnam Co., Ltd.

El disseny Tokyu Garden City Funció Principal: Identitat Visual, Lloc Web de Fourdigit Vietnam Co., Ltd. és un guanyador molt estimat del prestigiós 2022 A' Design Award d'Argent en la Categoria de Competició de Disseny Web i Pàgines Web.

ArgentWeb· 2022

Tokyu Garden City Funció Principal: Identitat Visual, Lloc Web

de Fourdigit Vietnam Co., Ltd.

Client: Becamex Tokyu Co., Ltd

Guanyador del A' Design Award d'Argent en la Categoria de Web

66,163

Guanyador de Premi Verificat

Verificar l'Estat del Premi per al #140456

Visitar el Lloc Veure a A' Design Award Nota de Premsa Insígnia del Premi

Colors

El Disseny

Sobre Tokyu Garden City Funció Principal: Identitat Visual, Lloc Web

Tokyu Garden City és la identitat visual i el lloc web d'un projecte de desenvolupament urbà a Binh Duong New City, Vietnam. El disseny es basa en el tema de la ciutat Always New. Les línies fines expressen novetat i les línies gruixudes expressen creixement, connectant el disseny japonès i vietnamita. El lloc web presenta informació bàsica i articles sobre la ciutat en vietnamita, anglès i japonès. El lloc està construït amb React i un sistema de gestió de continguts headless, de manera que les actualitzacions es mantenen senzilles. L'animació i els menús fixos guien els usuaris des de qualsevol pàgina.

El Reconeixement

Sobre el A' Design Award d'Argent

Tokyu Garden City Funció Principal: Identitat Visual, Lloc Web és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Tokyu Garden City Funció Principal: Identitat Visual, Lloc Web sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Tokyu Garden City Funció Principal: Identitat Visual, Lloc Web és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: We designed the visual identity and website for Tokyu Garden City, an urban development project in Binh Duong New City, Vietnam. The concept was Always New. The website provides not only basic information but also a variety of articles that convey the attraction of the city. We designed the website as a place to create awareness and understanding of the city, to build relationships between residents and developers, and to spread the word from the residents to the world.
Dimensions i Embalatge: The content pages such as News & Topics and Discover have Vietnamese, English, and Japanese versions, and there was concern that updates would become complicated. Therefore, it was developed using Headless CMS so that the webmaster can transmit information smoothly. By separating the front-end and back-end development and handling the access load separately, a beautiful design and ease of updating were achieved at the same time.
Etiquetes: Minimal, Simple, Exciting, Rich, Bright, Fresh, Growth
Tecnologia de Producció: We implemented animation direction and interaction for a fun, exciting, and novel design using the fast and lightweight G S A P (GreenSock Animation Platform).
The website was built component-based using React, with only relevant components being updated and rendered efficiently. The website was built with methods to achieve a stress-free and comfortable process when accessed by the user.
Repte de Disseny: In the process of identifying and scrutinizing what is truly necessary in today's society, where so much information is available and diverse ways of working and living are accepted, we have come to believe that remaining the city whose attraction is not fade away even decades after is the value of a "constantly new and growing" city.
The two types of elements, thin lines (newness) and thick lines (growth), are intended to remain a symbol of urban design that bridges Japan and Vietnam.
Recerca: We ascertained the actual situation through a quantitative survey cooperating with the local government in the development of the Binh Duong New City over 10 years. We conducted interviews to grasp the vision of the management in business aspects, depth interviews with real estate sales agents to grasp the representative personas of residents, field observation to grasp the specific personas to understand their situation and how their behavior changes over time and location.
Inspiració: Most important was the city's theme, Always New. We sought ways to express in the V I and website that this city is a place where things are always changing and new things are being born. The client is a joint venture between Japan and Vietnam, and while respecting the Vietnamese culture, they are developing this city by incorporating the best of Japan. How to convey the fusion was also important. Research such as field observation and interviews was a key factor when considering the design.
Durada del Projecte: The project started in December 2020 with the concept and visual identity study. The website development project began in May 2021 and the website went live in March 2022.
Flux d'Operació: To grab the user's attention at the first view, we created a vivid flow of text and images at the beginning of the page. We designed interactions from both functional and emotional perspectives in order to prevent user misoperation, convey information in an impressive manner, and create a comfortable operation. The overall menu and links to language switching and the Facts page are fixedly placed so that one-click from any page takes users to where they want without stress.
Membres de l'Equip: - FOURDIGIT Inc.
Yasuhiro Nishimura
Taishi Yokoyama
Katsuya Ichikawa
Anh Ngo
Tien Nguyen
Takanori Hiraoka
Sou Watanabe
Wakana Murayama
Mizuki Maeda
Pham Vuong Uy
Naoya Kasai
Nguyen Cao Phung
Le Kim Quy
Vu Huy Hoang
Nguyen Hoang Son
Le Minh Tuan

- Partner
Luong Cong Anh Duc
Pham Xuan Phuoc
Sketch Co., Ltd
Noriaki Sugita (GRAFICA)
Luu Bich Dung