Vicutu Concept Botiga Insígnia de Antistatics Architecture

El disseny Vicutu Concept Botiga Insígnia de Antistatics Architecture és un guanyador molt estimat del prestigiós 2023 A' Design Award d'Argent en la Categoria de Competició de Disseny d'Arquitectura, Edificació i Estructures.

ArgentArquitectura· 2023

Vicutu Concept Botiga Insígnia

de Antistatics Architecture

Client: Vicutu

Guanyador del A' Design Award d'Argent en la Categoria de Arquitectura

23,067

Guanyador de Premi Verificat

Verificar l'Estat del Premi per al #149676

Visitar el Lloc Veure a A' Design Award Nota de Premsa Insígnia del Premi

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El Disseny

Sobre Vicutu Concept Botiga Insígnia

Vicutu Concept és una botiga insígnia d'una marca de moda, construïda al districte de Daxing, a Pequín. La botiga té dues plantes i una superfície total de 1.680 metres quadrats. La façana utilitza un sistema tridimensional de teixit d'alumini a gran escala, produït mitjançant el corbat i la flexió de làmines d'alumini en formes de doble curvatura. La forma teixida fa referència al teixit de la roba i a la confecció de peces de vestir. A l'interior, parets de ciment texturades, taulells d'exposició i fonts de llum ocultes creen un espai escultural continu. Un patró de retícula diagonal es repeteix als terres, les parets i els pedestals.

El Reconeixement

Sobre el A' Design Award d'Argent

Vicutu Concept Botiga Insígnia és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Vicutu Concept Botiga Insígnia sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Vicutu Concept Botiga Insígnia és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: The Concept Store for the VICUTU Fashion Brand, architecturalizes and spatializes the core elements of the brand through the exploration, manipulation, and reinvention. The clothing attributes of the fashion industry are reinterpreted through futuristic vision and exquisite architectural language, providing customers with a unique experience while remaining true to the expression of the fabric, tailoring and quality of the fashion. Similar to the nature of tailoring flat fabrics into three dimensional garments, the construction of the façade comes from an innovative fabrication process of bending and flexing aluminum sheets into doubly curved geometries.
Dimensions i Embalatge: Similar to the nature of tailoring flat fabrics into three dimensional garments, the construction of the façade comes from an innovative fabrication process of bending and flexing aluminum sheets into doubly curved geometries.
Etiquetes: digital fabrication, diagrid, fashion, growth, futuristic, innovation, weaving, experience
Tecnologia de Producció: For the first time in the architectural industry, a large-scale three-dimensional aluminum woven system is adopted, which reflects the production process and fabric properties of men's clothing on the facade. Textured artistic cement wall reflects a classic, low-key, and sculptural environment. All walls and display counters "grow" from the ground and the ceiling, at the meantime the effect of continuity and growth is enhanced through hidden light sources.
Repte de Disseny: The challenge of the work is utilizing the different construction tectonics in one project from exterior to interior. Also, how to apply a continuous curvilinear geometry into a large space, though scale changes, from façade panels to the interior wall and ceiling, to the display podium, considering both traditional way of construction through standard arches and lines, and inserting customized panels from digital fabrication.
Recerca: The design concept is extracted from the "V" shape of the VICUTU brand and integrated into the flexible bending to form an ecological diagrid system from the weaving natural of the fashion fabric. The continuous language exhibits throughout the architectural facade to the interior special language and details.

Within the interior of the concept store, the whole space language simulates the mountains, waterfalls, deserts, and celestial phenomena in the nature, creating an immersive place of endless rebirth and nirvana, reflecting the perseverance of mankind. Textured artistic cement wall reflects a classic, low-key, and sculptural environment.
Inspiració: The fabric develops from a weave, the intertwining of threads into a larger garment, within the façade this language is carried out at a massive architectural scale, presenting visitors with a novel added skin to the building. Similar to the nature of tailoring flat fabrics into three dimensional garments, the construction of the façade comes from an innovative fabrication process of bending and flexing aluminum sheets into doubly curved geometries.
Durada del Projecte: Within three years of design and construction (2020-2022), the brand new VICUTU concept store is appeared at the promenade street front of Shangde Center in Daxing District, Beijing. It is divided into upper and lower floors, with a total building area of 1680 square meters, including three brands Gornia, Vicutu Blue Label and Vicutu Red Label. The design concept is extracted from the "V" shape of the VICUTU brand and integrated into the flexible weaving to form an ecological diagrid system from the stitching natural of the fashion fabric. The continuous language exhibits throughout the architectural facade to the interior special language and details.
Flux d'Operació: Throughout the store, the intertwined diagrid language creates a unity through its varied expression and implementation as detail. Embedded as relief within pedestals, as graphic within floor patterns and as a three-dimensional lattice in the interior façade, this geometry adds an additional layer of reference to the woven nature of fashion, both literally as a means of producing fabric, but additionally as an expression of the client, as a leader in the industry, who has become interwoven position within the artistic development of Chinese fashion.
The project serves as a deep and multifaceted showpiece for the client to exhibit not only the latest designs of the brand, but also as a means of illustrating the potentials for innovation within unique collaborations with other industries like architecture. The space creates deeply experiential engagement with the visitor through the fine attention to detail across the scale of the project. Promoting the physical experience of space and fashion, the space offers a retreat from the digital world.
Patents: Copyrights belong to AntiStatics Architecture, 2023.
Membres de l'Equip: Architect’ Firm: AntiStatics Architecture
Lead Architects: Mo Zheng, Martin Miller
Project Architect: Christopher Beckett
Team: Yasser Hafizs, Luke Theodorius E.D.Santoso, Frank Feng, Annie Liu, Dhaga Aman, Wenlin Bai, Yue Xi, Boyan Zhang, Arthur Yang, Yong Li, Weidong Zhang, Zhiming Wu, Changyong Guo, Jingwei Zhang
Client：VICUTU (Beijing Gelei Fashion Technology Co., Ltd)
Main Contractor: Beijing Chenfeng Polang Architectural Decoration Engineering Co., Ltd.
GRG Fabricator: E-grow Shanghai
Crèdits de les Imatges: Photo credits: UK Studio, AntiStatics
Video Credits: AntiStatics