Natura Dried Fruits Fruits Secs de Mohsen Koofiani

El disseny Natura Dried Fruits Fruits Secs de Mohsen Koofiani és un guanyador molt estimat del prestigiós 2024 A' Design Award de Bronze en la Categoria de Competició de Disseny d'Embalatge.

BronzeEmbalatge· 2024

Natura Dried Fruits Fruits Secs

de Mohsen Koofiani

Client: Natura

Guanyador del A' Design Award de Bronze en la Categoria de Embalatge

15,546

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Colors

El Disseny

Sobre Natura Dried Fruits Fruits Secs

Aquest disseny s'ha beneficiat de la combinació d'escultures artístiques, fruites i animals, encara que cal assenyalar que s'han realitzat canvis subtils de manera artística. Les imatges van intentar establir una connexió clara entre animals, fruites i cultura. Però com que el tema principal del disseny és preservar l'ecosistema, a més dels animals herbívors, en alguns llocs s'han utilitzat animals salvatges (caçadors) com a símbol de poder. En aquest embalatge, s'utilitzen colors simples i potents per atreure més atenció, i s'utilitza embalatge degradable per protegir el medi ambient.

El Reconeixement

Sobre el A' Design Award de Bronze

Natura Dried Fruits Fruits Secs és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Natura Dried Fruits Fruits Secs sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Natura Dried Fruits Fruits Secs satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: In this design, most of the artistic sculptures of the cultural history of the world have been used, although it should be noted that subtle changes have been made to them. In the pictures, a clear connection has been made between creatures, selected fruits, and historical culture. But since the main theme of the packaging idea is to preserve the ecosystem, in addition to vegetarians, wild animals (hunters) have also been used as a symbol of power in some places. According to the main message of the packaging (environmental protection), degradable packaging has been used.
Dimensions i Embalatge: Kraft paper tube box packaging
Capacity: 250g
Mouth: 95mm
Depth: 200mm
Etiquetes: Dried Fruit, Fruit, Dried Fruit Packaging, Color, History, Ecosystem, Animals, Food
Tecnologia de Producció: All the designs are painted and the created designs are formed by studying and ideas are taken from them and there is no copying of the original works. Paintings of high artistic value have been created. Digitally designed images are created with pen and ink drawing techniques and gold lines are used between them.
Repte de Disseny: In the first stage, the designer intended to engage the viewer's mind with historical cultures and through that show the importance of the earth and the ecosystem of life. Therefore, finding this connection required a lot of study and initial plans, and this was the designer's challenge in conceptualizing and implementing it.
Recerca: Type of research: studies
Research objectives: Finding the relationship between ecosystem and historical culture
Data collection: The use of statues and historical arts in the design and connection of fruits with animals required a lot of time.
Results: The final result is a different design and the creation of a work of art.
The impact of the research on real-life phenomena: After the finalization of the design and implementation during a private demonstration, it has been found that all the visitors looked at the packaging design with deep thought and talked about it.
Inspiració: In this packaging, the designer has left a special artistic design by using the type of fruit, the left cultures (statues and art paintings), and combining them with animals, as in preserving the left works of art. A lot of effort has been done by our ancestors. Know that animals also play a very important role in our survival in nature.
Durada del Projecte: The project started in February 2022 and finished in December 2022 in Shiraz, Iran
Flux d'Operació: Fruits have a special place in nature for all living things and the interaction between humans and animals can be seen in these images. Basically, one of the goals of design is to respect the ecosystem, and our consumption and lifestyle can be very important in this matter. Another goal of this project is to establish a relationship between culture and the correct way of using food resources, which is closely related to this ecosystem.
Crèdits de les Imatges: All of the images: Illustrator / Creator: Mohsen Koofiani
Product Manager: Mr. A. Yousefi