MioBar Disseny Editorial de Naoya Katagami

El disseny MioBar Disseny Editorial de Naoya Katagami és un guanyador molt estimat del prestigiós 2026 A' Design Award de Bronze en la Categoria de Competició de Disseny Gràfic, Il·lustració i Comunicació Visual.

BronzeGràfic· 2026

MioBar Disseny Editorial

de Naoya Katagami

Guanyador del A' Design Award de Bronze en la Categoria de Gràfic

10,743

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Colors

El Disseny

Sobre MioBar Disseny Editorial

Aquest projecte presenta la renovació de MioBar com a Gran Caffe després de tretze anys de funcionament. El resultat del disseny inclou un fullet, un llibre fotogràfic i una tipografia personalitzada que expressen l'atmosfera refinada però alhora propera de l'interior transformat. Inspirat en la cultura italiana del cafè, el projecte utilitza corbes arquitectòniques com a motius tipogràfics i integra la fotografia per documentar les qualitats espacials i la presència humana. Concep el cafè com un espai d'interacció social dins del seu context local.

El Reconeixement

Sobre el A' Design Award de Bronze

MioBar Disseny Editorial és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que MioBar Disseny Editorial sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. MioBar Disseny Editorial satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: This project marks the transformation of MioBar into Gran Caffe after 13 years. The brochures and photography were designed to convey the refined atmosphere of the renewed space, inspired by the elegance of historic Italian cafes. A custom typeface, subtly echoing the bar's architectural curves, reinforces the identity. More than a place to drink coffee, it aspires to embody the cultural essence of cafes as timeless spaces for reflection and connection.
Dimensions i Embalatge: Leaflet: A6, 8 pages, folded brochure.
Menu: A3, single-sheet.
Photo book LULTIMOGIORNO: B5, 124 pages.
Typeface Rinata: custom original type created specifically for MioBar.
All elements feature original photography by the designer.
Etiquetes: Hiroshima, Gran Caffe, Italian Cafe Culture, Graphic Design, Leaflet, Photography, Book Design, Custom Typeface, Visual Communication, Branding
Tecnologia de Producció: The project combined custom typography, editorial design, and photography. An original typeface was created, inspired by the curved architectural features of the renovated cafe interior. The leaflet was realized through color photography shot with Leica equipment, while the photo book LULTIMOGIORNO was produced using monochrome film that I photographed and self-developed. This hands-on process, from capture to refinement, ensured a unified and authentic visual identity aligned with the Gran Caffe's ambience.
Repte de Disseny: The main challenge was translating the essence of a Gran Caffe into visual communication without reducing it to decoration. Balancing historical references with contemporary sensibility required close study of architectural curves and cultural symbols. Limited resources and alignment with the client's renovation vision added complexity, but addressing these constraints resulted in a design that resonates authentically with both space and community.
Recerca: Research for this project focused on the cultural and spatial role of cafes, particularly the transition from a neighborhood bar to a Gran Caffe. The objective was to explore how architecture, typography, and visual communication shape atmosphere and memory. Methods included observing Italian cafe traditions and analyzing spatial curves, which inspired the custom typeface Rinata. Findings indicated that careful design can elevate daily experiences and reinforce cultural identity.
Inspiració: Editorial Design

The inspiration came from the transformation of MioBar into a "Gran Caffe," envisioned as a cultural space rather than just a coffee bar. The aim was to express the spirit of its refined yet welcoming interior through graphic design. Drawing from the curved architectural details, I created the original typeface Rinata, complemented with photography to capture both atmosphere and story. The result is a design that not only informs but also evokes the essence of cafe culture.
Durada del Projecte: The project began in March 2025 in Hiroshima, Japan, with the renovation of MioBar into Gran Caffe Mio. The design work, including leaflet, photo book, and custom typography, was completed by June 2025 in Hiroshima, and officially presented to the public at the cafe's reopening in July 2025.
Flux d'Operació: This project goes beyond a simple restaurant renovation, aiming to convey the essence of a Gran Caffe to the local community. The leaflet serves as an accessible guide, while the photo book offers a reflective experience of the renewed space. Combined with custom typography, these elements invite people in Hiroshima to engage with the cafe and the cultural heritage it represents.
Crèdits de les Imatges: Naoya Katagami