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Hazuto El Tauler De Tallar I Servir de Tom Chan and Melanie Man

El disseny Hazuto El Tauler De Tallar I Servir de Tom Chan and Melanie Man és un guanyador molt estimat del prestigiós 2020 A' Design Award de Bronze en la Categoria de Competició de Disseny d'Articles de Forn, Vaixella, Cristalleria i Estris de Cuina.


BronzeEstris de Cuina· 2020

Hazuto El Tauler De Tallar I Servir

de Tom Chan and Melanie Man

Client: Hazuto

Guanyador del A' Design Award de Bronze en la Categoria de Estris de Cuina

14,803

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Colors

El Disseny

Sobre Hazuto El Tauler De Tallar I Servir

Hazuto és una estètica fresca en la superfície de la cuina omnipresent sobre la taula. Un filat de raspall metàl·lic lliga el tauler, protegint-lo de deformacions, escletxes, cops i gotes. La combinació metall-fusta és una agradable i tàctil experiència nova. La calor de la fusta contrasta amb l’usteria estructura d’acer inoxidable. Els cargols es col·loquen característicament per completar una sensibilitat industrial. Un espai cantoner negatiu forma un ganxo útil. Es conserva la forma singular, absent de distraccions o addicions innecessàries. El resultat és una forma eficaç, neta i de dos tons, tan atractiva com ergonòmica.

El Reconeixement

Sobre el A' Design Award de Bronze

Hazuto El Tauler De Tallar I Servir és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Hazuto El Tauler De Tallar I Servir sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Hazuto El Tauler De Tallar I Servir satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques
Wood boards with metal elements or handles are not new. But fit a one-piece steel rim around it, create a corner nook, and you have an on-trend package that works as well as it looks. The aesthetic differentiators here are efficiency and form. No separate handle to disrupt the singular rectangular flow. Functionally, the rim prolongs warping. Knocks and drops are insulated. The austere stainless steel rim contrasts with the warm wood. The screws are characteristically placed to complete an industrial sensibility, communicating sturdiness. This two-tone form is clean and eye catching.
Dimensions i Embalatge
230 x 14 x 325 mm
Width mm x Depth mm x Height mm
Etiquetes
kitchen, cutting, serving, board, wood, hazuto
Tecnologia de Producció
Black Walnut is selected for the wood type, due to its perfectly moderate hardness (Janka index 1010) that doesn't dull knives nor easily dent. A rich dark colour elevates the board beyond your everyday bamboo board. Edges are carefully rounded for durability and handling comfort. Food-grade 304 stainless steel is used for the rims and screws, to be long lasting and corrosion resistant. The rim has been brushed and polished multiple times, achieving a brushed effect that renders any welds miraculously invisible.
Repte de Disseny
The concept simplicity and execution are the most challenging parts.
It was not easy to fit the metal rim to be in full contact with the board, especially the corners. Our benchmark was always to have the rim in one continuous piece, as a demonstration of workmanship. We spent a long time testing options to ensure welding spot is invisible. Of many, only one metalworking supplier achieved our satisfaction.
The market variety is a benefit (for research) and a difficulty (to be original). To excite users in an over-saturated category is hard, but our design was readily accepted by our testers.
Recerca
Research: Online channels (e.g amazon, hktvmall), social media channels, industry reports.
Methodologies: Product Value radar chart, Aesthetic mapping, competitive analysis, small focus group meetings.
Impact on design: size to be small for space-conscious urban kitchens, but big enough for needs of small family. Material to be decorative and high performance (hardness, shape stability). Market analysis suggested to consider gifting, serving, decorating functions as well as everyday cutting. Warping is common issue so the screw locations are chosen to delay warping.
Inspiració
I was partly inspired by the endless technology product varieties that seemed to encompass us now. I am drawn to some of their use of contrasting metallic elements, to bold visual results. The concept culminated from a daydreaming moment, where I thought a chopping board bound by a metal rim could look engaging and robust. Coming from a metal works background myself helped inform the rim specs. Deep dive into online retailers and industry reports gave us user expectations and trends. We ended up prototyping different materials, adjusting dimensions and features before we were happy.
Durada del Projecte
Project started in October 2019, with final design completed by December 2019 and first batch samples made by 2020 January.
Flux d'Operació
No instruction manuals need to be included for the endless uses of this versatile board! Hazuto board can be used for everyday cutting, or for serving bread, cheese, salad, fruits, steak. On display, it can be hung up or used as a table condiment tray for complementing most atmospheres.
Patents
Design registration pending in Hong Kong and China.
Trademark registration pending in HK and China.
Membres de l'Equip
Tom Chan
Melanie Man

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El Bon Disseny Mereix un Gran Reconeixement

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