Lidugaoliang Baijiu Prif Swyddogaeth: Pecynwaith Diod Alcoholaidd gan Wen Liu, HenHong Yang and Weijie Kang

Mae Lidugaoliang Baijiu Prif Swyddogaeth: Pecynwaith Diod Alcoholaidd gan Wen Liu, HenHong Yang and Weijie Kang yn enillydd uchel ei barch o'r 2021 Gwobr Efydd A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.

EfyddPecynnu· 2021

Lidugaoliang Baijiu Prif Swyddogaeth: Pecynwaith Diod Alcoholaidd

gan Wen Liu, HenHong Yang and Weijie Kang

Cleient: Jiangxi Lidu Liquor Industry Co.ltd

Enillydd Gwobr Efydd A' Design Award yn y Categori Pecynnu

18,877

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #119501

Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Lidugaoliang Baijiu Prif Swyddogaeth: Pecynwaith Diod Alcoholaidd

Testun Llyfr: Mae Lidugaoliang Baijiu yn ddyluniad pecynwaith ar gyfer gwirod distyllt Tsieineaidd. Mae gan y botel ffurf grwm llyfn ac fe'i haddurnir â chwistrelliadau o elfennau sorghwm. Mae'r caead crwn a'r cylch ar y bocs allanol yn seiliedig ar borslen o Frenhinlin Yuan, sef y cyfnod y dechreuodd bragu'r gwirod hwn. Gwneir y label onglog o ledr. Mae'r bocs allanol yn cyfuno lledr a metel, ac fe'i hagorir trwy droi disg gron. Dyfnhawyd y tôn wyrdd i gyd-fynd â chynnyrch o'r radd flaenaf. Mae'r pecynwaith yn mesur 120 mm o led, 120 mm o ddyfnder a 330 mm o uchder.

Y Gydnabyddiaeth

Am y Gwobr Efydd A' Design Award

Mae Lidugaoliang Baijiu Prif Swyddogaeth: Pecynwaith Diod Alcoholaidd yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Lidugaoliang Baijiu Prif Swyddogaeth: Pecynwaith Diod Alcoholaidd fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Lidugaoliang Baijiu Prif Swyddogaeth: Pecynwaith Diod Alcoholaidd yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: Lidugaoliang Baijiu's brewing techniques began in the Yuan Dynasty, is the earliest, longest span of time and the richest large-scale ancient shochu workshop site in China, and it is still in use today. This baijiu has the characteristics of "clear color, sweet,mellow bouquet, and long aftertaste". These elements are extracted and designed in combination with the brand concept. The whole design is round and smooth, which highlights the long sense of time in the process of brewing liquor.
Dimensiynau a Phecynnu: Width 120mm* Depth 120mm* Height 330mm
Tagiau: Lidugaoliang,Yuan porcelain, Baijiu, High-end, Lidu
Technoleg Cynhyrchu: The overall bottle adopts smoothly curved shape and embossed with sorghum elements. It resembles a round bottle cap and a ring of decorating firing porcelain in the Yuan Dynasty, with a leather oblique label and an outer box combining leather and metal. It has a special rotating opening method. Designers also consider a business advanced design that upgrades the brand image in an all-round way.
Her Dylunio: The leather and metal materials needed for the product, as well as the upgrade in color, these elements lead to a result that the sample may not reach the level of initial imagination after first production, and more understanding and analyse is needed in the control of the brand image.
Ymchwil: The design of Lidugaoliang upgraded the brand image and extracted elements from the original brand image. Also by combining with the brand concept to reshape, Lidugaoliang has come to the fore in the baijiu industry and has a new lease of life.
Ysbrydoliaeth: The lid of Lidugaoliang Baijiu and the circle on the outer box are designed based on the prototype of Yuan Dynasty porcelain. The history of Lidu Baijiu began in the Yuan Dynasty, so the circular turntable on the box was designed into a special opening method, which turned the image of a long time span into a physical design.
Hyd y Prosiect: 2019.08-Now Shenzhen, China
Llif Gweithrediad: The colors, materials and decoration for the label and packaging of "Lidugaoliang" have changed from grass green to high-end business green, including the outer box packaging, the leather material on the bottle label, the metal tag and the golden decorating firing process, and a smoother arc design in shape. These advanced designs have not only update the brand image of this recognized quality product, but also highlights the limited edition positioning of this baijiu, which is widely appreciated.
Aelodau'r Tîm: Designer: Wen Liu
Designer: Heng Hong Yang
Designer: Weijie Kang