Eco Smile Swyddogaeth Sylfaenol: Pecynnu gan Musa Celik

Mae Eco Smile Swyddogaeth Sylfaenol: Pecynnu gan Musa Celik yn enillydd uchel ei barch o'r 2022 Gwobr Haearn A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.

HaearnPecynnu· 2022

Eco Smile Swyddogaeth Sylfaenol: Pecynnu

gan Musa Celik

Cleient: Gleen

Enillydd Gwobr Haearn A' Design Award yn y Categori Pecynnu

13,654

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #139682

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Eco Smile Swyddogaeth Sylfaenol: Pecynnu

Testun Llyfr: Nod y dyluniad yw cynnig atebion ar bynciau hanfodol, gan gynnwys ôl troed amgylcheddol. Ffurfir enw'r brand drwy gyfuno "green" a "clean". Mae'r cyfuniad o ffigyrau deilen a gwefus yn y logo ar y pecyn yn cynrychioli gwên natur. Mae'r cefndir gwyn a'r lliwiau meddal yn darlunio detholion y cynnyrch. Ceir y pecynnu o adnoddau adnewyddadwy er mwyn atal gwastraff plastig. Yn ogystal, gwneir 75 y cant o'r poteli o ddeunyddiau wedi'u hailgylchu, ac maent yn 100 y cant ailgylchadwy.

Y Gydnabyddiaeth

Am y Gwobr Haearn A' Design Award

Mae Eco Smile Swyddogaeth Sylfaenol: Pecynnu yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i Eco Smile Swyddogaeth Sylfaenol: Pecynnu fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir Eco Smile Swyddogaeth Sylfaenol: Pecynnu am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: "Gleen" brand name is formed by combining green and clean, two words that are the essence of the product.

While defining the concept for the brand, the logo is used as a smiling leaf. A powerful identity that would identify with the brand even after many years was crucial.

The combination of leaf and lip figures in the logo symbolizes the awakening of nature, human respect for nature, and nature's smile. This logo makes the consumer feel the positive effect of the brand on nature and people.
Dimensiynau a Phecynnu: Height 29 cm X Length 9,5 cm X Width 6,4 cm
Tagiau: Eco-friendly, Natural, Minimal, Vegan, Recyclable
Technoleg Cynhyrchu: The packaging is obtained from renewable resources and can dissolve in nature. In addition, %75 of the bottles are made from recycled materials, and they are %100 recyclable.

Focusing on adding design elements such as pumps, triggers, measuring cups that can be bought once and used repeatedly aims to prevent waste.

In the sleeve design, the white background reflects the pureness of the product. Soft colors represent the extracts. The simplicity of the products is also observed in the packaging.
Her Dylunio: Topics, including the environment and climate change, growing consumption, and the environmental footprint, were one of the main factors that affected the design.

The main challenge was to reflect this point of view from the brand name to the logo, from the bottle design to the label design.
Ymchwil: With consumers' awareness regarding health and natural products, their lifestyles have also changed. Therefore, as in every category, the interest in products with natural ingredients has increased day by day in household cleaning products.

As a result, brand and packaging designs that reflect product contents with a strong brand identity emerged. While the products do not harm the environment thanks to their unique formulas, their packaging designs also reduce their carbon footprint.
Ysbrydoliaeth: The main inspiration was the nature-friendly standpoint of the brand. Therefore, the design that meets the responsibilities on essential issues concerning the environment and the trace left on nature was the primary goal.

While creating the designs, the words of the famous architect Gaudi inspired the process. Gaudi sees no straight lines or sharp corners in nature and adds: "Nothing is art unless it comes from nature." Therefore, the product bottles look in harmony with nature, with simple, rounded lines. It was crucial for the brand's visual world to feel this perspective.
Hyd y Prosiect: Turkey, 07 July 2021 - 20 November 2021
Llif Gweithrediad: The product range will be available online, so warehouses to facilitate operational storage and cargo shipment are designed to increase consumer satisfaction after-sales.

The bottle has been designed in industrial designs to take up minimal space in storage and cargo shipments. As a result, there is minimum air space in the box in storage, parcel, and cargo packages which helps to reduce carbon emissions in transportation.
Aelodau'r Tîm: Musa Çelik, Efe Esa, Efkan Aydınlı