Bethru Swyddogaeth Sylfaenol: Pecynnu Cynnyrch Glanhau gan Izabela Jurczyk

Mae Bethru Swyddogaeth Sylfaenol: Pecynnu Cynnyrch Glanhau gan Izabela Jurczyk yn enillydd uchel ei barch o'r 2022 Gwobr Haearn A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.

HaearnPecynnu· 2022

Bethru Swyddogaeth Sylfaenol: Pecynnu Cynnyrch Glanhau

gan Izabela Jurczyk

Cleient: Bethru

Enillydd Gwobr Haearn A' Design Award yn y Categori Pecynnu

14,126

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #140558

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Bethru Swyddogaeth Sylfaenol: Pecynnu Cynnyrch Glanhau

Testun Llyfr: Mae Bethru yn ddyluniad pecynnu ar gyfer amrediad o gynhyrchion glanhau cartref sy'n seiliedig ar dabledi solet a photel chwistrellu ailddefnyddiadwy. Gwneir y tabledi o 93 y cant o gynhwysion naturiol ac maent yn fegan, yn rhydd o greulondeb ac yn rhydd o ficroblastigion. Mae pob tabled yn hydoddi mewn dŵr tap ac yn cynhyrchu 300 mililitr o hylif glanhau. Prynir y botel chwistrellu unwaith a'i hailddefnyddio sawl gwaith, sy'n lleihau gwastraff plastig. Lapiwyd y tabledi mewn papur a gwneir y blychau o bapur ailgylchadwy. Deilliwyd lliwiau a ffurfiau'r pecynnu o fyd natur.

Y Gydnabyddiaeth

Am y Gwobr Haearn A' Design Award

Mae Bethru Swyddogaeth Sylfaenol: Pecynnu Cynnyrch Glanhau yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i Bethru Swyddogaeth Sylfaenol: Pecynnu Cynnyrch Glanhau fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir Bethru Swyddogaeth Sylfaenol: Pecynnu Cynnyrch Glanhau am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: Bethru is a start-up household brand, which offers an innovative alternative ecological cleaning essentials in a form of solid tablets and reusable premium spray bottle. The tablets are made of 93% of natural ingredients, ecofriendly, vegan, cruelty free. A unique spray bottle is designed to be purchased once and re-used multiple times by consumer. Each tablet dissolved in a tap water gives 300ml of cleaning product. All is packed in ecofriendly beautiful packaging inspired by nature.
Dimensiynau a Phecynnu: printing on bottle
Technical projection showing white underprint
Pantone: 1225C, 292C, 191C
flow-packs
Technical projection of flow-packs.
Pantone: 1225C, 292C, 191C

individual bottle box: multi surface / glass / bathroom / 379,4 x 405 mm
Pantone: 1225C, 292C, 191C
embossing, white printing

individual bottle band - multi surface / glass / bathroom
Technical projection
CMYK

leaflet
Technical projection.
Pantone solid uncoated 292U
embossing

shipper box / 698 x 659 mm
Technical projection
white printing
Tagiau: packaging, craft, unique, ecology, sustainable, design, nature, recyclable, amazing, reusable
Technoleg Cynhyrchu: The vision for the design is based on our vision to create an economy that uses resources consciously. Tablets are made of mostly natural ingredients, eco friendly, vegan, cruelty free and microplastic free, while the overall product packaging and supply chain ensure a high level of responsibility and commitment in terms of material, health, reutilization, recycling and carbon footprint. The tablets are wrapped in 100% paper and the boxes are made of recyclable paper.
Her Dylunio: The biggest challenge was to achieve sustainable packaging solutions not compromising the safety of the product and of the consumer. As one example our active formulations required to be protected from moisture during the storage and transportation. Developing sustainable packaging with intime amazing design has definitely been the biggest challenge of the project.
Ymchwil: We follow the scientific method to develop our initial value proposition. From formulation to packaging design several tests have been done to ensure product efficacy, great design and amazing customer experience. We benchmark our products with highest standards in the market. From formulation stand point Bethru follows the highest manufacturing practices in product development and production. From packaging side the most recent materials technologies have been chosen and proven.
Ysbrydoliaeth: Bethru envisions conscious and sustainable world, where plastic usage is significantly reduced through the development of more sustainable home care solutions. Scientific research leaves no illusions and a new approach must be implemented. Bethru provides a supply chain ensuring a high level of responsibility and commitment in terms of material, recycling, reutilization and carbon management. An inspiration for the project design came from nature by using its colors beauty and properties.
Hyd y Prosiect: The project started in Poland in April 2021 and finished in March 2022 by being ready to launch it in the european market
Llif Gweithrediad: BETHRU products allow customers to have a clean house using trendy and nice-looking products while minimizing their impact on the environment, saving space and money. One effervescent tablet when in contact with water and dissolve in few minutes gives you 300ml of harmless cleaning product. The bottle is to be used multiple times which intends to remove plastic from the system. It is an amazing alternative for the market products offered by traditional brands.
Aelodau'r Tîm: brand concept: Rui Bento
visual design concept: Izabela Jurczyk
graphic design: Studio Design
production of photos and film: Robert Przybysz
Cydnabyddiaeth Delweddau: Image #1: Photographer Robert Przybysz
Image #2: Photographer Robert Przybysz
Image #3: Photographer Robert Przybysz
Image #4: Photographer Robert Przybysz
Image #5: Photographer Robert Przybysz
Video: Robert Przybysz
pdf: studio design