Bioo Lamp Biotechnolegol gan Kutuko Studio

Mae Bioo Lamp Biotechnolegol gan Kutuko Studio yn enillydd uchel ei barch o'r 2023 Gwobr Aur A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Ffilm.

AurFfilm· 2023

Bioo Lamp Biotechnolegol

gan Kutuko Studio

Cleient: Kutuko Studio S.L.

Enillydd Gwobr Aur A' Design Award yn y Categori Ffilm

79,504

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #144872

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Bioo Lamp Biotechnolegol

Bioo, y switsh biolegol. Lamp sy'n cael ei hactifadu trwy gyffwrdd â phlanhigyn sy'n gorffwys ar y pot wedi'i oleuo'n ôl a grëwyd o ddeunyddiau cynaliadwy fel cerameg a chorc. Dyma Bioo lux, yr em a roddodd y cyfle i greu celf weledol a chreadigrwydd effaith uchel i gyd-fynd ag arloesedd a thechnoleg y lansiad newydd hwn. O'r dechrau, roedd yr amcan yn glir, i gynhyrchu fideo ysblennydd, cain ac esthetig.

Y Gydnabyddiaeth

Am y Gwobr Aur A' Design Award

Mae Bioo Lamp Biotechnolegol yn enillydd Gwobr Aur A' Design Award, cydnabyddiaeth aruthrol o fawreddog a roddir i ddyluniadau o'r radd flaenaf, rhyfeddol a rhagorol. Mae enillwyr Aur yn greadigaethau hynod arloesol, gweledigaethol a disglair o ysblennydd sydd yn adlewyrchu athrylith, doethineb a medrusrwydd eu dylunwyr. Disgwylir i Bioo Lamp Biotechnolegol fod yn ddyfais hynod glodfawr, arloesol a chofadwy sydd yn cyflwyno gwerth digynsail. Mae'r dyluniad buddugol hwn o Wobr Aur A' Design Award yn brosiect ysblennydd a pharchus sydd yn elwa yn fawr ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Bioo Lamp Biotechnolegol yn creu teimladau dwys o ddyhead, yn cynhyrfu angerdd, yn annog creadigrwydd ac yn ein cyfareddu.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: The objective was clear, to generate a spectacular, elegant and aesthetic video. The product, a lamp of an excellent design with a switch out of the norm but within nature. A biological switch. This high-end product, exclusively produced in Barcelona, turns on at the touch of your favorite plant.
Dimensiynau a Phecynnu: The export format and technical specifications are:

16:9, FHD, 1920X1080px optimisation with .mp4. compression codecs (h264).
1:1, FHD, 1920X1920px optimised with .mp4 compression codecs (h264).
9:16, FHD, 1080X192020px optimisation with .mp4 compression codecs. (h264)

These same formats can be exported at a higher quality without .mov (h265) compression.
Tagiau: 3D, 3DMax, Animation, C4D, CINEMA 4D, Interior design, Motion Design, Motion graphics, Render
Technoleg Cynhyrchu: To create the main art and still on which to base the aesthetics of the whole project we started with a search for references and inspiration on websites such as Behance, Vimeo or Pinterest which we accumulated on moodboards within the Milanote website. To take it to 3D we always use Cinema 4D software and the Redshift rendering engine. The hand tracking part was done with a motion capture camera and then corrected in Cinema 4D itself. The particle simulations were done with the xparticles plugin.
Her Dylunio: The biggest challenge was the implementation of the realistic hand, we looked for a 3d scan of a real hand and did the rigging. We worked on the textures trying to make it look as close as possible to reality. On the other hand it was also difficult to make all the interior spaces maintain the same style, making it look like each shot was part of a whole.
Ymchwil: The exclusivity of the product allowed us to develop high quality art, minimalism and cleanliness of each shot. The workflow and human talent was divided between modellers, motion graphers, creative directors, art directors and managers who, through an internal platform for the correct monitoring of the project, fulfilled the production phases of creativity, art, storytelling, bso, realisation, modelling, texturing, lighting, postproduction and sfx.
Ysbrydoliaeth: We want to generate spectacularity, intrigue, expectation. Create a climate of nature and emotion, convey the feeling of precision, reinforcing light and nature as design elements.
Hyd y Prosiect: The project started in September 2021 and was completed in January 2022 in Madrid, Kutuko Studio.
Llif Gweithrediad: The video project is a standard Full-HD 1920X1080px format with optimised compression for social media and digital media such as web or e-commerce. In addition, and to make the content more consumable and adaptable, we worked specifically on 16:9, 1:1 and 9:16 proportions, to nurture all existing digital channels.
Patentau: Kutuko Studio S.L.
Aelodau'r Tîm: - Creative Director:
Carlos Cabrera
Ibón Vergara

- 3D Artist:
Mario Fides
Javier García

- 2D Artist:
Víctor Angulo

-SFX:
Rodrigo Marchán
Cydnabyddiaeth Delweddau: Boutique Visual Kutuko Studio, Bioolux, 2021