Ggaedok Brandio Atodiadau Astudio gan Miraen Design Team

Mae Ggaedok Brandio Atodiadau Astudio gan Miraen Design Team yn enillydd uchel ei barch o'r 2023 Gwobr Arian A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Addysg.

ArianAddysg· 2023

Ggaedok Brandio Atodiadau Astudio

gan Miraen Design Team

Cleient: Mirae-N

Enillydd Gwobr Arian A' Design Award yn y Categori Addysg

616,219

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #148327

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Ggaedok Brandio Atodiadau Astudio

Hunaniaeth brand ar gyfer cyfres o atodiadau astudio iaith Corea yw Ggaedok. Mae'r enw Ggaedok yn acronym o'r ymadrodd Coreaidd Ggaewooja Dokhaeryuk, sy'n cyfeirio at ddeffro hyder a dealltwriaeth ddarllen. Mae'r logo yn cyfuno'r enw â dyfynodau, a ddewiswyd oherwydd bod eu siâp yn debyg i gytseiniaid a llafariaid Corëeg. Mae ffoiliau lliw mewn lliwiau Pantone dethol yn amlygu rhannau o'r dyfynodau, ac mae araen fatte yn cynyddu eu gwelededd. Mae cymeriadau a argraffwyd yn y llyfr geirfa a'r llyfr dealltwriaeth ddarllen yn ychwanegu diddordeb i fyfyrwyr.

Y Gydnabyddiaeth

Am y Gwobr Arian A' Design Award

Mae Ggaedok Brandio Atodiadau Astudio yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Ggaedok Brandio Atodiadau Astudio fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Ggaedok Brandio Atodiadau Astudio yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: The design of GGAEDOK was made with the combination of the brand name GGAEDOK which is an acronym of GGAEWOOJA DOKHAERYUK that is meant to awake the confidence and reading comprehension ability in Korean and the quotation marks to present the visual wit and the intuitiveness the definition of brand and characteristic as a study supplement for Korean. The characters appear in the vocabulary book and the reading comprehension book each in order to provide fun factors to the students.
Dimensiynau a Phecynnu: Reading Comprehension
Frame 220 x 280 x 10mm
Post Processing
glossy foil, half matte foil
Color
PANTONE 393C, PANTONE 310C, PANTONE 374C, PANTONE 529C

Vocabulary
Frame 188 x 257 x 11mm
Post Processing
glossy foil, half matte foil
Color
PANTONE 3385C, PANTONE 3572C
Tagiau: Education, Print, Design, Branding
Technoleg Cynhyrchu: Color foils were used on the respective and important parts of the quotation marks that were used in the logo for the enhanced visibility and the harmonious look with other letters.
Particular color foils were designated by books in accordance with Pantone colors and the books were matte coated to maximize the effect of the color foil.
Her Dylunio: It was carefully discussed how to get attention from the students since it is a new book without any brand recognition.
Use of the quotation mark in the logo was carefully implemented graphically to avoid the clash with other letters so that GGAEDOK would be well read.
Ymchwil: Visual creativity was sought after along with the intuitiveness to show the proper characteristic of (study contents) the book as a newly published book. Logo design that could be expanded to a graphic motif was sought after instead of just a logo. Character of Mulreong was created with the cooperation with 52works to provide entertainment and expectation to the students who have hard time studying due to the raised level of difficulty in Korean on Korean SAT
Ysbrydoliaeth: Quotation marks which have the similar shape with the Korean consonant and vowel in GGAEDOK were used in the logo graphic to show the characteristic of Korean and to be interestingly expressed.
Hyd y Prosiect: The project was from August, 2022 to November, 2022 at MiraeN main office in Seoul and was published in November, 2022
Llif Gweithrediad: Brand identity was established with the utilization of quotation marks and it can be expanded with the logo or individually to be used as the graphic motif

The growing character was visually expressed to match the brand concept which is a study supplement with incremental levels
Aelodau'r Tîm: MiraeN design team
Creative Director Hyunji Son
Brand Design Kiwook Kim, Danbi Kim
Media Design Seyoung Hong
Illustrator 52works