Mae Milk Fit Dyluniad Pecynnu gan Li Huang yn enillydd uchel ei barch o'r 2023 Gwobr Arian A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.

ArianPecynnu· 2023

Milk Fit Dyluniad Pecynnu

gan Li Huang

Cleient: Shiny Meadow

Enillydd Gwobr Arian A' Design Award yn y Categori Pecynnu

28,012

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #148433

Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Milk Fit Dyluniad Pecynnu

Mae Milk Fit yn ddyluniad pecynnu ar gyfer llaeth ffres ysgafn. Mae'r botel wedi'i gwneud o PET tryloyw iawn a thewychedig, gyda chaead PE a label BOPP, gan roi gwead tebyg i wydr sy'n dangos y llaeth yn glir. Mae pob set yn dal tair potel o 450 mililitr. Cath fach werdd, a ddangosir mewn gwahanol ystumiau, yw'r brif elfen weledol. Mae'r lliw gwyrdd yn cyfeirio at amgylchedd ecolegol y fferm. Mae eiconau ailgylchu ar y label yn cefnogi'r syniad o ddiogelu'r amgylchedd. Mae'r gath hefyd yn cysylltu'r cynnyrch ag ymgyrch achub anifeiliaid crwydr.

Y Gydnabyddiaeth

Am y Gwobr Arian A' Design Award

Mae Milk Fit Dyluniad Pecynnu yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Milk Fit Dyluniad Pecynnu fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Milk Fit Dyluniad Pecynnu yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: Milk Fit is a light fresh milk with a light heart in emotion and a light burden in diet, and its thickened and highly translucent PET bottle that is a symbol of high quality fresh milk, and the little green cat with different postures as the visual core, conveying the philosophy of biodiversity in the farm and cow welfare, while echoing the stray animal rescue campaign of the brand.
Dimensiynau a Phecynnu: A set of three bottles, 450ml/69*69*164.2mm/each bottle
Tagiau: Dairy product packaging, environmental protection concept, public benefit activities, light fresh milk
Technoleg Cynhyrchu: PET high permeability bottle
PE bottle cap
BOPP label
Her Dylunio: Milk Fit with highly translucent PET bottle fostering a glass-like texture presents the high nutrition, light burden, low fat and calorie of fresh milk and the healthy diet concept of light burden to users in an intuitive way. The image of little green cat interprets perfectly the biodiversity in the farm and cow welfare, and also gives the product the deep meaning of rescuing stray animals.
Ymchwil: Milk is rich in high-quality protein and minerals. Proper intake can increase bone density and improve immunity. However, it also contains a lot of fat and calories, which can increase the burden on the body to affect digestion and absorption. As a result, fresh milk with a light burden on the body is gradually being favored by young people today.
Ysbrydoliaeth: The image of little green cat is inspired by the exploration of the environmental protection and public welfare original intention and the taste of young people. The green color reflects the ecological environment of the farm, while the cat can establish emotional connections with young people. The brand hopes to convey its philosophy of biodiversity in the farm and cow welfare and interpret the quality of high-end fresh milk.
Hyd y Prosiect: The project was designed and developed in November 2021 in Shanghai, China, and launched in Shanghai, China in July 2022.
Llif Gweithrediad: The label conveys the concept of environmental protection and sustainable development to users through recycled icons. At the same time, the brand uses the visual image of the little green cat to tell the story of stray animal rescue campaign of the brand with animal protection organizations, calling on young people to extend this care to the animals around them as well as themselves.
Aelodau'r Tîm: Li.Huang