AI Conversational Banking Cymhwysiad Bancio Symudol gan Uxda

Mae AI Conversational Banking Cymhwysiad Bancio Symudol gan Uxda yn enillydd uchel ei barch o'r 2023 Gwobr Aur A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Symudol.

AurSymudol· 2023

AI Conversational Banking Cymhwysiad Bancio Symudol

gan Uxda

Cleient: Uxda

Enillydd Gwobr Aur A' Design Award yn y Categori Symudol

650,015

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #148799

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am AI Conversational Banking Cymhwysiad Bancio Symudol

Mae Bella yn gymhwysiad bancio symudol sy'n seiliedig ar ryngwyneb sgyrsiol. Darperir gwasanaethau bancio trwy sgwrs testun a gorchmynion llais yn hytrach na dewislenni a botymau. Gall cwsmeriaid wirio balansau cyfrifon, gwneud taliadau, cynilo, buddsoddi, rhoi arian at achosion da a gofyn am gyngor ariannol trwy deipio neu lefaru cyfarwyddyd syml. Mae'r cymhwysiad yn cadarnhau pob cais cyn ei gyflawni, ac mae cynorthwyydd rhithwir yn cefnogi gweithredoedd ffordd o fyw cysylltiedig. Nod y dyluniad yw gwneud bancio yn fwy naturiol, hygyrch a chyfleus ar gyfer defnydd bob dydd.

Y Gydnabyddiaeth

Am y Gwobr Aur A' Design Award

Mae AI Conversational Banking Cymhwysiad Bancio Symudol yn enillydd Gwobr Aur A' Design Award, cydnabyddiaeth aruthrol o fawreddog a roddir i ddyluniadau o'r radd flaenaf, rhyfeddol a rhagorol. Mae enillwyr Aur yn greadigaethau hynod arloesol, gweledigaethol a disglair o ysblennydd sydd yn adlewyrchu athrylith, doethineb a medrusrwydd eu dylunwyr. Disgwylir i AI Conversational Banking Cymhwysiad Bancio Symudol fod yn ddyfais hynod glodfawr, arloesol a chofadwy sydd yn cyflwyno gwerth digynsail. Mae'r dyluniad buddugol hwn o Wobr Aur A' Design Award yn brosiect ysblennydd a pharchus sydd yn elwa yn fawr ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae AI Conversational Banking Cymhwysiad Bancio Symudol yn creu teimladau dwys o ddyhead, yn cynhyrfu angerdd, yn annog creadigrwydd ac yn ein cyfareddu.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: This conversational banking mobile app uses natural language interactions, such as text-based chat or voice commands, to deliver banking services. Services include checking account balances, making payments, and getting financial advice through a chatbot, and even a lifestyle virtual assistant. The goal of the conversational banking app is to make banking more convenient and accessible for customers by allowing them to interact in a way that feels more natural.
Dimensiynau a Phecynnu: When designing the user experience for this AI-powered financial product, our goal was to evoke feelings of futurism, curiosity and innovation. We wanted to create an emotional and philosophy-driven design that exudes sophistication and balance. To achieve a unique result, we drew inspiration from Bella's visionaries. They sought to infuse the product with the colors of a Los Angeles sunrise, the ambience of Florence's Duomo Cathedral and even the peacefulness of Japanese Zen gardens. By drawing inspiration from outside the banking world, together we were able to bring fresh perspectives to the digital product and create a truly unique user experience.
Tagiau: mobilebanking, chatgptbanking, bankingapp, aibankingapp, ux, cx
Technoleg Cynhyrchu: Users can quickly initiate banking transactions through the AI chatbot or Siri-like request by simply saying or typing in the needed action. The app processes the request, confirms with the user, and executes it. Service also provides innovative conversational ways for users to save, invest, donate, and perform other financial actions, such as automatically donating a portion of their travel expenses to green funds or purchasing a fraction of a company's stock every time they purchase at a specific retailer.
Her Dylunio: Mobile banking apps are typically built upon a series of menus and buttons, but the Bella team required something entirely different: full-range banking services through a conversational interface. But, unlike the usual chat services, they did not want messaging clouds, standard navigation or other familiar elements; they wanted something fundamentally different. They challenged the UXDA team to create a never-before-seen banking interface and full-range retail banking services. After the initial research, we understood that this was one of the first attempts to create full-featured, AI-powered conversational banking.
Ymchwil: Bella demonstrates the potential for using conversational banking AI and machine learning solutions to provide new types of banking enriched with personalized, contextual responses that establish an emotional bond with users. We tried to dive deeper into digital human behavior to find a new edge for the banking experience. This required courage and an innovative approach to combine cutting-edge technology with a design rooted in beauty, love and empathy. This is an example of how disruptive AI technologies, could be integrated into the banking experience with the help of customer-centered UX design.
Ysbrydoliaeth: AI-powered solutions could fuel new types of products in banking, more personalized and connected to users, but integrating innovative technologies often causes complications in terms of user experience. And here, the methods of financial UX design are very effective, as they help to imagine the unimaginable and create a digital solution, focusing on users' needs. Our client approached us with a mission to infuse love into finance through a conversational banking.
Hyd y Prosiect: Project started in November 2019 and finished in November 2020
Llif Gweithrediad: As the world becomes increasingly accustomed to interacting with AI-powered interfaces and chatbots, the bar for usability in products has been raised. The client team, dared to become the pioneers of conversational banking and wanted to make their product feel revolutionary in order to truly stand out. Bella’s founders aimed to design their app as the heart and soul of their brand, to fulfill their mission and bring a breath of fresh air to the industry. They set out to bridge the emotional gap and break down the barriers of traditional user experience models by treating users like family members.
Aelodau'r Tîm: Alex Kreger | UX Strategist
Linda Zaikovska-Daukste | UX Strategist
Inese Zepa | Lead UX Architect
Santa Paegle | UX Architect
Andrew Yeliseyev | Art Director
Dmitry Kustov | Lead UI Designer
Cydnabyddiaeth Delweddau: UXDA LLC