Mae Miga Dylunio Hunaniaeth Brand gan Xue Li yn enillydd uchel ei barch o'r 2023 Gwobr Efydd A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Graffeg.

EfyddGraffeg· 2023

Miga Dylunio Hunaniaeth Brand

gan Xue Li

Cleient: Today Design Consultants (Shenzhen) Co., Ltd

Enillydd Gwobr Efydd A' Design Award yn y Categori Graffeg

12,419

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #149802

Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Miga Dylunio Hunaniaeth Brand

Mae Miga yn ddyluniad hunaniaeth brand a ddatblygwyd ar gyfer brand sigaréts electronig. Mae'r hunaniaeth ddiweddaredig yn mireinio'r ffont ac yn uno'r logo, gan roi argraff brand ar unwaith. Ar gyfer y llythrennau Lladin, addaswyd cymarebau'r strociau ac onglau'r corneli fel bod y logo'n gysylltiedig yn agos â symbol gwên ac yn atgoffa rhywun o amlinelliad gwinwydd melon. Ar gyfer y nodau Tsieineaidd, cyfunwyd strociau â'r un symbolau a rheoleiddiwyd y bylchu, gan gynhyrchu ffurfiau crwn a darllenadwy. Gellir argraffu'r logo fector ar unrhyw faint a'i ddefnyddio ar gefndiroedd golau neu dywyll.

Y Gydnabyddiaeth

Am y Gwobr Efydd A' Design Award

Mae Miga Dylunio Hunaniaeth Brand yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Miga Dylunio Hunaniaeth Brand fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Miga Dylunio Hunaniaeth Brand yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: MIGA is a brand offering better aesthetic value, fun, portability, intelligence and affordability to smokers, with a view to bringing pleasure to users and enhancing their experience of life attitude. The updated version of brand identity design optimizes the typeface design and makes logo more unified, delivers an intuitive brand impression to user, refreshes and diversifies the perceived feelings.
Dimensiynau a Phecynnu: It can be typewritten or printed on any size and material.
Tagiau: Visual identity, Typeface, Brand design, E-Cigarette, Logo design, MIGA, Corporate identity, Typesetting
Technoleg Cynhyrchu: The updated version of brand identity design optimizes the typeface design and makes logo more unified. For the English font, the stroke ratio and corner angle are adjusted to make the overall visual elements more filled, cause the logo and the smile symbol more relevant, highlight the profile of melon vines, and increase the visual proportion of the smile symbol. For the Chinese font, strokes are designed in conjunction with super symbols, the spacing between strokes is regulated, the characters are round in shape and perceived as a better design, and the whole character pattern structure is retained, making the typeface design more recognized. The whole set of typeface design reconciles visual language in respect of stroke profile.
Her Dylunio: The key point of this design is to create a simple and modern logo which is intended to transmit more information. The Chinese name of MIGA is a concrete object that is made a part of the brand logo design, mediocre or unduly complex form would not convey the spirit of the brand. After subsequent research and study, we personalize and upgrade the brand according to the specific needs, giving it a distinctive and final identity.
Ymchwil: Youths in small towns and the new generation of consumers growing up in the context of consumption upgrading and internet access are lively, bold and prefer taking challenges and trying new stuffs. This package is designed to represent the appearance in a more innovative, bold and recreational way, leaving a deeper impression on consumers. MIGA’s package is well-positioned to stand out of the homogeneous competition in the E-cigarette market.
Ysbrydoliaeth: E-cigarette is an innovative electronic consumer product with ever-increasing accessibility around the world. Because consumers are now more conscious about health and well-being, the FMCG product E-cigarette is required to win the favor of consumers which is considered the key to opening up the E-cigarette market. To stand out from the homogeneous market competition, a new brand identity is conferred to MIGA, and we also make a connection between logo and intended elements.
Llif Gweithrediad: The new brand identity is an ensemble of super symbols, and the smile logo signifies the perceived pleasure and stimulates interaction with the brand. The vector logo serves many purposes which can be used on light or dark backgrounds, or suits the needs of brand marketing in various forms.
Aelodau'r Tîm: Li Xue
Today Design