Mae Designtide Tokyo 2024 Prif Swyddogaeth: Hunaniaeth Brand gan There There - Kazune Watanabe yn enillydd uchel ei barch o'r 2026 Gwobr Aur A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Graffeg.

AurGraffeg· 2026

Designtide Tokyo 2024 Prif Swyddogaeth: Hunaniaeth Brand

gan There There - Kazune Watanabe

Cleient: Designtide Tokyo Committee

Enillydd Gwobr Aur A' Design Award yn y Categori Graffeg

100,429

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #174524

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Designtide Tokyo 2024 Prif Swyddogaeth: Hunaniaeth Brand

Testun Llyfr: Mae Designtide Tokyo yn ddigwyddiad dylunio o arddangosfeydd a marchnadoedd sy'n archwilio ac yn rhannu tueddiadau newydd mewn dylunio cynnyrch a meysydd cysylltiedig. Trwy ddylunio, mae'n creu profiad trochi o egni ac emosiwn y tu hwnt i gyfryngau digidol. Wedi'i gynnal rhwng 2005 a 2012, rhannodd ddiwylliant dylunio o Tokyo â'r byd. Bob blwyddyn, cyflwynodd tua 50 o ddylunwyr gwahoddedig a dethol weithiau a oedd yn gwerthfawrogi creadigrwydd yn hytrach na masnach. Yn 2024, adfywiwyd Designtide Tokyo gyda logo newydd a gweledigaeth wedi'i hadnewyddu.

Y Gydnabyddiaeth

Am y Gwobr Aur A' Design Award

Mae Designtide Tokyo 2024 Prif Swyddogaeth: Hunaniaeth Brand yn enillydd Gwobr Aur A' Design Award, cydnabyddiaeth aruthrol o fawreddog a roddir i ddyluniadau o'r radd flaenaf, rhyfeddol a rhagorol. Mae enillwyr Aur yn greadigaethau hynod arloesol, gweledigaethol a disglair o ysblennydd sydd yn adlewyrchu athrylith, doethineb a medrusrwydd eu dylunwyr. Disgwylir i Designtide Tokyo 2024 Prif Swyddogaeth: Hunaniaeth Brand fod yn ddyfais hynod glodfawr, arloesol a chofadwy sydd yn cyflwyno gwerth digynsail. Mae'r dyluniad buddugol hwn o Wobr Aur A' Design Award yn brosiect ysblennydd a pharchus sydd yn elwa yn fawr ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Designtide Tokyo 2024 Prif Swyddogaeth: Hunaniaeth Brand yn creu teimladau dwys o ddyhead, yn cynhyrfu angerdd, yn annog creadigrwydd ac yn ein cyfareddu.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: "Designtide Tokyo" was originally held from 2005 to 2012 and introduced Tokyo design to the world. It supported many designers who later gained international recognition. In 2024 the event was revived with a new visual identity. In a society driven by trends and empathy, the new identity needed strong impact and interactivity. The graphics change in response to viewer movement such as approaching moving away or sliding. This behavior reflects the motion of tides.
Dimensiynau a Phecynnu: Main Graphic Materials Wood Acrylic Fabric
Size 2 meters 5 centimeters by 10 meters
Printed Materials Poster Paper Plastic Sheet
Size A2
Technical Characteristics Digital expression reproduced through analog methods without electronic components
Tagiau: Graphic, Tide, Tokyo, Design, Animation
Technoleg Cynhyrchu: The graphics use scanimation also known as slit animation. Movement appears only when viewers change their position or distance. No digital screens or electronic components are used. By carefully adjusting slit pitch and base imagery the work expands beyond simple animation into a more complex interactive experience. Materials include wood acrylic fabric and paper. Acrylic used at the venue was later reused.
Her Dylunio: The challenge was to create an interactive identity that changes according to user behavior without using digital technology. Scanimation normally allows only limited frame movement. By refining slit pitch and carefully designing the base imagery we transformed this simple technique into a complex responsive visual system that encourages physical engagement.
Ymchwil: From the 1990s to the early 2000s Tokyo hosted many influential design events. In recent years these opportunities have declined and large collective movements have become rare despite the spread of social media. "Designtide Tokyo 2024" was launched to renew this culture. Held in November 2024 in Tokyo it welcomed more than 6000 visitors and aimed to initiate a new movement in Japanese design.
Ysbrydoliaeth: "Designtide" refers to a major movement in design. Tides are created by the gravitational force of the moon. Natural forces alone create only surface movement. The aim of this project was to build a strong movement from the ground up. In an era shaped by social media and individual presentation, this graphics created based on the concept of tides for a major design event in Tokyo.
Hyd y Prosiect: Venue Nihonbashi Mitsui Hall Chuo ku Tokyo Japan
Dates November 27 to December 1 2024
Llif Gweithrediad: The project uses scanimation to let visitors experience a major movement in design. Each graphic responds to viewer actions such as approaching moving away or sliding. The image changes depending on distance and motion. This system expresses how individual gestures can create a larger collective flow. Small personal actions combine to form a powerful tide of change.