Wellkaya Prif Swyddogaeth: Bisgedi Perlysiau Miled gan Dheeraj Bangur

Mae Wellkaya Prif Swyddogaeth: Bisgedi Perlysiau Miled gan Dheeraj Bangur yn enillydd uchel ei barch o'r 2026 Gwobr Efydd A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.

EfyddPecynnu· 2026

Wellkaya Prif Swyddogaeth: Bisgedi Perlysiau Miled

gan Dheeraj Bangur

Cleient: Brandsthan

Enillydd Gwobr Efydd A' Design Award yn y Categori Pecynnu

7,989

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #178726

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Wellkaya Prif Swyddogaeth: Bisgedi Perlysiau Miled

Testun y Llyfr: Mae'r system becynnu yn cyfleu buddion perlysiau ymarferol trwy hierarchaeth deipograffig eglur a chynllun gwybodaeth strwythuredig. Gwahaniaethir rhwng tri amrywiad gan ddefnyddio codio lliw rheoledig, aliniad grid cyson, ac eiconograffeg gryno ar gyfer adnabod cyflym. Mae ysgythriadau botanegol clasurol yn cyfeirio at wybodaeth berlysiau draddodiadol, tra bod cyfansoddiadau symledig yn cynnal darllenadwyedd mewn amgylcheddau manwerthu. Mae manylion cynnil yn cefnogi eglurder a chysondeb. Mae'r cynllun yn cydbwyso cyfeiriadau diwylliannol â strwythur cyfoes, gan sicrhau darllenadwyedd a gwahaniaethu.

Y Gydnabyddiaeth

Am y Gwobr Efydd A' Design Award

Mae Wellkaya Prif Swyddogaeth: Bisgedi Perlysiau Miled yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Wellkaya Prif Swyddogaeth: Bisgedi Perlysiau Miled fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Wellkaya Prif Swyddogaeth: Bisgedi Perlysiau Miled yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: Wellkaya Millets Herbal Cookies presents a holistic packaging system that integrates ayurvedic knowledge with contemporary typographic structure and clear iconography. Each variant Medho for brain support, Tejo for digestive balance, and Ojivo for immunity, is distinguished through a structured hierarchy and functional communication. Vintage herbal engravings and agricultural references reinforce authenticity, while eco-conscious material choices support sustainability. The design achieves commercial clarity and cultural depth within a cohesive visual framework.
Dimensiynau a Phecynnu: 174 mm x 60 mm x 198 mm
Tagiau: Wellkaya, Herbal Cookies, Tejo, Medho, Ojivo, Ayurvedic Cookies, Healthy Cookies
Technoleg Cynhyrchu: The packaging is produced using 350 GSM premium-grade paperboard for structural strength and a luxury hand-feel. Selective UV embossing highlights the product name and herbal ingredients, while gold foiling is applied to the brand logo and “Millets Herbal Cookies” for refined visual balance. Inside, a metallic organic-texture paper pouch is used for each set of two cookies to preserve freshness. The outer pouch features a custom WellKaya pattern, ensuring brand continuity and premium shelf appeal.
Her Dylunio: The main challenge was balancing wellness credibility with a premium visual language without making the product feel medicinal or overly decorative. Internally, the brand needed to respect traditional Ayurvedic values while appealing to modern consumers. Externally, limitations of paper strength, foiling precision, and UV embossing alignment required multiple production trials. Regulatory clarity, shelf readability, and cost control were also key obstacles. These challenges were resolved through material testing, simplified layouts, and refined finishing techniques that ensured both beauty and practicality.
Ymchwil: This project is based on qualitative and exploratory research aimed at creating premium yet approachable wellness packaging. The objective was to balance functionality, trust, and visual appeal. The methodology included market study, material testing, and user experience mapping. Data was gathered through shelf audits, competitor reviews, material sampling, and print trials. Health-conscious consumers and retail environments were observed. The results showed improved clarity, usability, and perceived value. Key insights revealed that subtle luxury enhances trust. The research positively impacted brand positioning, shelf presence, and user engagement in real market conditions.
Ysbrydoliaeth: The inspiration emerged from examining how ancient ayurvedic formulations addressed cognition, vitality and balance. By studying ayurvedic principles and manuscripts alongside current dietary trends and unhealthy lifestyles, the project reimagines classical wisdom through a modern design framework, offering a healthier snacking alternative aligned with todays lifestyle.
Hyd y Prosiect: The project started in April 2025 in Jaipur and finished in June 2025 in Jaipur.
Llif Gweithrediad: The outer box opens smoothly to reveal neatly packed inner pouches, making the experience clean and intuitive. Each pouch contains two cookies, ensuring portion control and freshness. The inner pack is easy to tear, keeping the cookies crisp. Clear product naming and ingredient highlights guide the user instantly. The design flows from outer pack to inner pouch, creating a satisfying, hygienic, and premium unboxing experience that performs better in daily use and storage.