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Kalitva Catalog Cynnyrch gan Lana Raizen

Mae Kalitva Catalog Cynnyrch gan Lana Raizen yn enillydd uchel ei barch o'r 2019 Gwobr Efydd A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Graffeg.


EfyddGraffeg· 2019

Kalitva Catalog Cynnyrch

gan Lana Raizen

Cleient: Kalitva

Enillydd Gwobr Efydd A' Design Award yn y Categori Graffeg

14,245

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #73261

Lliwiau

Y Dyluniad

Am Kalitva Catalog Cynnyrch

Crëwyd y catalog ar gyfer gwneuthurwr offer coginio yn Rwseg. O ganlyniad i ymgyfarwyddo manwl a dadansoddiad cymharol o'r holl gasgliadau, dewiswyd y sbeisys, perlysiau a llysiau mwyaf addas, a oedd yn ategu dyluniad y catalog ac yn tynnu sylw at fanteision pob casgliad. Prif glawr y catalogau wedi'i wneud gyda thoriad ar ffurf padell ffrio, y mae llun lliw y casgliad yn dangos drwyddo. Mae dolenni'r badell ffrio a'r potiau ar yr ail orchudd yn cael eu farneisio gan lacr meddal-gyffwrdd, gan ddynwared gorchudd gwirioneddol y dolenni hyn.

Y Gydnabyddiaeth

Am y Gwobr Efydd A' Design Award

Mae Kalitva Catalog Cynnyrch yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Kalitva Catalog Cynnyrch fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Kalitva Catalog Cynnyrch yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw
The catalog of cooking utensils for Russian manufacturer. It shows the advantages of each collection, each item from a different angle. The overall picture is complemented by photos of food, spices, herbs. The main cover of the catalog is made with a cutting in the form of a frying pan, through which the color photo of the new collection shows through. The handles of the frying pans and pots on the second cover are varnished by soft-touch laque, imitating the actual coverage of these handles. Photo and video can not convey this effect and sensations.
The catalog was presented by the company at an international exhibition HouseHold 2018.
Dimensiynau a Phecynnu
Width 210 mm x Depth 9 mm x Height 250 mm
Tagiau
catalog, book, product, kalitva, design, creative, page, layout, booklet, brochure, utensils
Technoleg Cynhyrchu
Main cover: matt paper, 300g/m2, a cutting in the form of a frying pan.
Second cover: glossy paper, 250g/m2, matt soft-touch laque on handles.
Pages: matt paper, 170g/m2.
Her Dylunio
The main difficulties arose with the selection of the most appropriate photos. But since there were no angles necessary for this design, it was decided to make a professional photo session for each collection. At this stage there was a difficulty in transmitting authentic colors and textures.
But thanks to the game of lighting and professional processing, I achieved a realistic view of each subject.
Ymchwil
As a result of detailed familiarization and comparative analysis of all collections of utensils by this manufacturer, the most suitable spices, herbs and vegetables were selected, which complemented the design of the catalog and highlighted the advantages of each collection.
I used the design with two main colors - white and deep red. The most collections are dark or black, they go well with that colors.
Ysbrydoliaeth
The beauty of the collections inspired me to such a presentation catalog. I wanted to show the advantage and uniqueness of each collection, its difference from others.
Hyd y Prosiect
The project started in July 2018 and finished in August 2018. Russia, Moscow and Novosibirsk
Llif Gweithrediad
The catalog opens with information about the company and a description of the technologies that were used in the manufacture of utensils. Then there is the decoding of the main icons and symbols. The following is a section of premium collections with photographs, a detailed description and composition of each one. Then it shows popular collections with the same presentation structure.
There is a section with classic aluminum cookware, which the company has been producing since 1954 at the end of the catalog. Recommendations for the care of each type of collection are described on the last pages and a sheet for notes finish the catalog.
Aelodau'r Tîm
Lana Raizen
Cydnabyddiaeth Delweddau
Photographer: Sergey Fedotov, Kalitva

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