Women of Wonder University Brandidentitet af Salvita Bingelyte er en højt anset vinder af den meget prestigefyldte 2020 A' Design Award i Bronze i konkurrencekategorien Grafik, Illustration og Visuel Kommunikationsdesign.
BronzeGrafik· 2020
Women of Wonder University Brandidentitet
Klient: Salvita Design
Vinder af A' Design Award i Bronze i kategorien Grafik
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Om Women of Wonder University Brandidentitet
Women of Wonder University er en brandidentitet skabt til et tolv uger langt kursus, der forbereder kvinder på fremtidigt arbejde og balance i livet. Identiteten forener de første bogstaver i Women of Wonder til det korte ord WoW, sat i fed skrift. Lyserød symboliserer kvindelighed og muligheder, lyseblå står for åbenhed og perspektiv, mens mørkeblå repræsenterer tillid og viden. Det farvede logo anvendes på hvide baggrunde, mens et hvidt logo bruges på klare baggrunde. Designet giver platformen høj synlighed og energi.
Anerkendelsen
Om A' Design Award i Bronze
Women of Wonder University Brandidentitet er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Women of Wonder University Brandidentitet forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Women of Wonder University Brandidentitet tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- WoW University is a twelve week course offered through an innovative platform, packed with theory and practice to help every woman get started in her life long journey so they can be an even bigger WoW. The courses consist of practical and theoretical lessons about creativity, self discovery, collaboration and the realization of ideas, both online and at the university. These are key soft skills that will be more important than technical skills for a successful career in the future.
- Dimensioner & Emballage
- The colored logo can be used on a white background, while bright backgrounds are best highlighted with a white logo.
- Tags
- University, women, visual identity, logo, branding, graphic design, Salvita Design, Lithuania
- Produktionsteknologi
- I opted to use bright colors. Pink symbolizes femininity and opportunity, light blue represents openness and perspective, and dark blue symbolizes trust and knowledge.
- Designudfordring
- To create a logo for a future women university that would stand apart from the regular universities.
- Forskning
- Inspired by women power, I created a modern, stylish and catchy university logotype. The bold, colorful and vivid style sets WoW University apart from other brands.
- Inspiration
- The Women of Wonder University is an innovative science platform designed to prepare women for future work, life balance. Gender inequality is growing and WoW wants women to grow and feel confident about their future. Professionals, professors, mentors and lifelong learning enthusiasts come together to share everything they know with students, the women of the future.
- Projektvarighed
- Started in November 2019 and finished December 2019 in Vilnius, Lithuania.
- Driftsflow
- I created a new logo and brand identity for the Women of Wonder University. The goal was to appeal to a new generation of women who are too busy to attend a full time university. The first letters of Women of Wonder are joined together to create a nice and powerful word abbreviation, WoW. With a strong color combination and bold lettering, the new brand creates high visibility, energy and spontaneity.
- Billedkreditering
- Copywriter Erin Hope Stevens
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