Eco Expo Korea Plakat af Juwon Kim and Nakyeong Shin er en højt anset vinder af den meget prestigefyldte 2021 A' Design Award i Bronze i konkurrencekategorien Grafik, Illustration og Visuel Kommunikationsdesign.
BronzeGrafik· 2021
Eco Expo Korea Plakat
af Juwon Kim and Nakyeong Shin
Klient: KEITI(Korea Environmental Industry&Technology Institute)
Vinder af A' Design Award i Bronze i kategorien Grafik
Verificeret Prisvinder
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Om Eco Expo Korea Plakat
Eco Expo Korea er et plakat- og webinteraktivt design om fødevareørkendannelse. Plakaten er produceret i A0-størrelse og måler 1189 gange 841 millimeter. Flere pixellag optræder og forsvinder hen over billeder af planter, hvilket beskadiger dem eller forvandler dem til nye former. Hvert lag dækker det foregående ved at ændre dets forhold. Effekten henviser til en 404-fejl og viser kløften mellem den oprindelige plante og et kunstigt udvalgt nyt koncept. Designet har til formål at skabe opmærksomhed omkring plantearter, der er ved at forsvinde.
Anerkendelsen
Om A' Design Award i Bronze
Eco Expo Korea Plakat er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Eco Expo Korea Plakat forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Eco Expo Korea Plakat tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- The graphic design '404 not found', displayed in 'Eco Expo' in 2019.
In the graphics, multiple pixel layers repeat their appearance and disappearance being damaged or transforming into new images. There are layers implying the concept of plants being artificially selected or vanishing away. The layer cover up the previous by cheaning its ratio. This represents the gap between the original plant and the artificially selected new concept as in the 404 error. - Dimensioner & Emballage
- It consists of poster and web interactive design. Poster has been created in the A0 size. It measures 1189mm x 841mm to be precise.
- Tags
- design, poster, graphic, eco
- Designudfordring
- We want to raise awareness about the current situation facing mankind through extreme settings in which the concept of food is newly established due to 404 errors.
- Forskning
- We investigated the raw materials (plants) of food that were disappearing.
Recognizing that there are fewer cases of encountering plant prototypes due to processed and fast food, the correlation was quantified and graphically made.
Due to excessive plant species improvement, aquaculture-type indoor cultivation, and industrialization, this situation, in which humans and plants become increasingly distant, contact points disappear, and forget what the raw materials are, was set up as the term "artificial selection of plant concepts" and applied to the design. - Inspiration
- The earth faces the problem of 'Food Desertification' with the development of industrialization and processed food. The rapid decline in the number of plants, which are the raw materials for many foods, and genetically modified cultivation introduced a new generation of mankind who knows tomato ketchup but not the tomatoes. The 404 not found graphic shows how such food desertification deforms the original concept of plants and creates a new concept artificially selected.
- Projektvarighed
- The project was displayed at COEX Hall in Gangnam, Seoul, from October 13 to November 10, 2019.
- Driftsflow
- As multiple pixel layers cover the top and bottom of the object, it changes with the pollution level of the environment, the scale of industrialization, and the number of people in the current plant species. When all layers are full, they turn red.
Objects, which are hidden in layers and are increasingly invisible, tell us the progress of food desertification, and can graphically derive the progress of desertification of food that you have searched through the website. - Teammedlemmer
- Juwon Kim, Nakyeong Shin
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