Cascahuin Tequilaflaske af Humberto Garcia er en højt anset vinder af den meget prestigefyldte 2021 A' Design Award i Sølv i konkurrencekategorien Emballagedesign.
SølvEmballage· 2021
Cascahuin Tequilaflaske
Klient: Tequila Cascahuín
Vinder af A' Design Award i Sølv i kategorien Emballage
Verificeret Prisvinder
Verificer Prisstatus for #110322Designet
Om Cascahuin Tequilaflaske
Cascahuin er en flaske designet til tequila. Flaskens munding, ring og hals blev modificeret, så forseglingssystemet fungerer med en korkprop. Mærkeikonet er påført i højt relief på halsen, hvilket giver emballagen en karakteristisk forsegling. Glasbeholderen fremstilles ved blæsestøbning med natrium-calciumglas som basismateriale. Proppen er lavet af udvalgte naturlige korkgranulat farvet med vegetabilske pigmenter i fødevarekvalitet. Flasken måler 70 gange 70 gange 260 millimeter. Designet er inspireret af præhispanisk håndværk, materialer og læsningen af stjernerne.
Anerkendelsen
Om A' Design Award i Sølv
Cascahuin Tequilaflaske er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Cascahuin Tequilaflaske forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Cascahuin Tequilaflaske er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- The process of developing the customized package consisted of making modifications to the mouth, ring, and neck of the bottle so that the sealing system works by means of a cork stopper, in addition to placing the icon designed for the brand in high relief on the neck of the bottle, which gives it a subtle strength and characteristic seal of the package.
- Dimensioner & Emballage
- the dimensions of the packaging are as follows:
70 mm x 70 mm x 260 mm - Tags
- design, product design, graphic design, art direction, tequila, bottle, visual design
- Produktionsteknologi
- The production process of the glass container will be carried out by blow molding. The standardization of the base material considers its base in sodium-calcium glass.
For the stopper - cork is produced a type Spark, developed to measure, using selected natural cork grains and inked with food grade vegetable pigments. - Designudfordring
- One of the obstacles that we presented in the development of the bottle was the manufacture in blown glass, since it was very important to have the details with quality and fineness as well as the cork carved in stone.
- Forskning
- The graphic identity of Tequila Cascahuín was developed from the conceptualization of three elements that affect the agricultural processes of the blue agave: the earth, the stars and time.
To talk about the earth, pastel pigments were used for the development of the graphic variables, reading the accidents and qualities of this material; like the one that decomposes organically achieving pulverization, silences and tonalities of earthy sensations.
The game with the stars invites to conceive the cycles of cultivation as a rhythm that frames the agave landscape in nights and days, crickets and cicadas, rain and sleep.
Determine the auspicious times, of planting, cultivation and harvest.
Time marks the fullness and aging, which is represented by a bowl, a small cup with a concave shape made of clay, guaje or wood; used by our pre-Hispanic ancestors. The symbol of the bowl represents the matrix, the origin. In our ancestral tradition, the jícaras and vessels were used mainly as containers for water and food, they are the guardians of life over time. - Inspiration
- The inspiration comes from our pre-Hispanic ancestors, their crafts, their materials and the use of the stars for each decision making
- Projektvarighed
- The project started in April 2020 in Mexico and finished in September 2020 in Mexico
- Teammedlemmer
- Creative Director: Ana Paula Santana
Product Designer: Irving Jimenez - Billedkreditering
- All photos: Irving Jimenez & Humberto Vanhuten
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