Eataly Ginza Restaurantinteriør af Uds Ltd.

Eataly Ginza Restaurantinteriør af Uds Ltd. er en højt anset vinder af den meget prestigefyldte 2022 A' Design Award i Sølv i konkurrencekategorien Indretning og Udstillingsdesign.

SølvIndretning· 2022

Eataly Ginza Restaurantinteriør

af Uds Ltd.

Klient: EATALY Asia Pacific, LTD.

Vinder af A' Design Award i Sølv i kategorien Indretning

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Designet

Om Eataly Ginza Restaurantinteriør

Eataly Ginza er et restaurant-, markeds- og caféinteriør beliggende på sjette etage i Ginza Six, et kommercielt center i Ginza, Tokyo. Designet følger konceptet Eataly Garden. Det samlede gulvareal på 1000 kvadratmeter er indrettet som en gruppe af små butikker med gadelampe-inspireret belysning, beplantning og bænke. Vandrette skillevægge er holdt på et minimum, og loftet er efterladt synligt, mens skift i gulvbelægningen definerer zonerne. En central bar leder tankerne hen på en italiensk bytorv. Havelayoutet inviterer de besøgende til at træde ind med lethed og til at opholde sig i behagelige omgivelser.

Anerkendelsen

Om A' Design Award i Sølv

Eataly Ginza Restaurantinteriør er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Eataly Ginza Restaurantinteriør forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Eataly Ginza Restaurantinteriør er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.

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Pressemappe

Credits, teammedlemmer og tekniske detaljer leveret af designeren.

Unikke Egenskaber: "Eataly Ginza" was designed to be a bright, green space with a series of small stores to represent the "Eataly Garden" concept. This allows people to feel more at ease stepping into the store and allows many people to experience the values that Eataly has cherished.
Dimensioner & Emballage: The total floor area is 1000 square meters.
Tags: Restaurant, Eataly, Ginza, Ginza Six, Market, Italian
Produktionsteknologi: The entire store is divided into several zones, but to create a sense of spatial expansion, we devised a zoning plan with as few horizontal partitions as possible to create a unified space and separate flooring materials. The ceiling is skeletonized, and streetlights of the same design are placed throughout the space to create a sense of unity. Only the backside of the thorne has louvers on the ceiling, creating a calm space that resembles a semi-outdoor space.
Designudfordring: Since this was a renovation project, it was difficult to achieve consistency between the drainage and other facility plans and the zoning plan to express Eataly. In addition, Eataly around the world has a more mixed store and restaurant area, but we thought this would not fit in Japan, so we challenged ourselves to find a way to express Eataly in Japan by loosely partitioning the space with aisle widths and plantings while making it look as if it were a mixed space.
Forskning: By inspecting Food Hall mobile stores around Japan and examining plans for Eataly stores around the world, we were able to create a plan that expresses the qualities of Eataly while at the same time being suitable for the Japanese. We gathered images reminiscent of parks and plazas and integrated them with the existing Eataly design to further express the concept.
Inspiration: Ginza is one of Japan's leading downtown areas and one of Tokyo's most exclusive commercial districts. "Eataly Ginza" was planned to be located on the 6th floor of "Ginza Six", a commercial facility in such a district of Ginza.
Most of the 6th floor is occupied by "Tsutaya" Japan's largest bookstore, and visitors to the 6th floor are intended to visit the "Tsutaya Bookstore".
This "Tsutaya Bookstore" was designed based on the concept of a back alley, and the space configuration expresses an empty alleyway, just as the concept suggests.
Therefore, the concept of Eataly is "Eataly Garden" and rather than forcibly separating it from the Tsutaya, which is the center of the 6th floor, the plan is to integrate the two so that a rich "Garden" spreads beyond the alleyway.
The store layout, which looks like a collection 1of small stores reminiscent of a garden, streetlight-like lighting, plantings, benches, and other features were designed so that visitors to Eataly can spend their time comfortably and on their way.
The goal of Eataly is to convey the importance of rich food experiences to as many people as possible.
Projektvarighed: It started in July 2020 on the 6th floor of "Ginza Six" a commercial facility located in Ginza, Tokyo, and opened on August 25, 2021. This will be Eataly's first store in Japan with an area of approximately 1,000 square meters, and compared to previous stores in Japan, it is the store that offers the best experience of Eataly's stated concept.
Driftsflow: Guests can enjoy the richness of Italian produce at restaurants, bars, markets, and cafes as they walk through the park.
The central bar is inspired by the cheerful town square in Italy where friends and family gather daily to enjoy wine and antipasto.
Glass cases are lined with a variety of small plates, and you can enjoy aperitivo with cocktails and wine at any time of the day.
Patenter: Uds Ltd. + Eataly Asia Pacific, Ltd.
Teammedlemmer: Interior Design: Uds Ltd. Keiichi Ito, Ryo Okada
Billedkreditering: #1: Photographer Nacasa & Partners Inc. , 2021
#2: Photographer Nacasa & Partners Inc. , 2021
#3: Photographer Nacasa & Partners Inc. , 2021
#4: Photographer Nacasa & Partners Inc. , 2021
#5: Photographer Nacasa & Partners Inc. , 2021