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Rongbaohang BMW Interiør til bilforhandler af Yixian Chen

Rongbaohang BMW Interiør til bilforhandler af Yixian Chen er en højt anset vinder af den meget prestigefyldte 2024 A' Design Award i Sølv i konkurrencekategorien Indretning og Udstillingsdesign.


SølvIndretning· 2024

Rongbaohang BMW Interiør til bilforhandler

af Yixian Chen

Klient: CX Design

Vinder af A' Design Award i Sølv i kategorien Indretning

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Farver

Designet

Om Rongbaohang BMW Interiør til bilforhandler

Rongbaohang BMW er et bilforhandlerinteriør beliggende i Tianjin. Indretningen følger en kontinuerlig cirkulær cirkulationsrute. Lofterne på første og anden etage er beklædt med blå transparente akrylpaneler, arrangeret så de antyder kørespor og rislende vandkrusninger. Disse paneler afspejler et vandlandskab dannet af et vandgardin og et bassin. Bæredygtighed er ledetråden i projektet, og belysningssystemet blev genopbygget med trægitre placeret ved de højtsiddende vinduer. Kontorområdet blev reduceret, så kundeloungen kunne udvides.

Anerkendelsen

Om A' Design Award i Sølv

Rongbaohang BMW Interiør til bilforhandler er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Rongbaohang BMW Interiør til bilforhandler forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Rongbaohang BMW Interiør til bilforhandler er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.

Bag Designet

Pressemappe

Credits, teammedlemmer og tekniske detaljer leveret af designeren.

Unikke Egenskaber
It is one of BMW's regulatory requirements for global construction to adopt green, low-carbon, and sustainable energy, so this case incorporates the concept of sustainability into every detail of the entire project. The design team restructured the overall lighting system and interspersed wooden grilles at the high windows, integrating the gentle natural texture with modern technology, so that the space could show a hazy and elegant charm in light and shadow.
Dimensioner & Emballage
The total area of the exhibition hall is 3496 square meters, with the original office area occupying 535 square meters, customer lounge area of 568 square meters, and vehicle display area of 1105 square meters. After the renovation, the office space was reduced to 235 square meters, accounting for approximately 50% of the original area; the customer lounge area has expanded to 899 square meters, an increase of approximately 30%; while the vehicle display area now occupies 1170 square meters.
Tags
Interior, Commercial, Modern, Natural, Elegant, Store, BMW
Produktionsteknologi
In terms of engineering costs, since the cost of the integrated acrylic board exceeds Party A's budget, after repeated verification and revisions, the designer split the version in the original draft reasonably, customized acrylic parts of different sizes, and then assembled and installed them, which not only greatly reduced the cost, but also ensured the beauty of the landscape.
Designudfordring
Large projects often face a variety of challenges, mainly reflected in two aspects: labor and cost. To set up such a massive water curtain in this project, advanced calculations are required for temperature control, flow rate, orientation, waveform, and other parameters to ensure precise control. In the actual construction process, waterproofing and moisture-proofing of the floor are of utmost importance.
Forskning
This case is located in Binhai New Area, Tianjin. As the pearl of Bohai Bay, the region is blessed with a unique geographical advantage. It is currently the largest and highest-level 5S store in the region, which is also of great strategic significance. Based on the environment, designers extract the element of "water", allowing the ocean imagery that symbolizes vastness and wisdom to run through the entire space. Creating a top-down water system landscape through later soft decoration.
Inspiration
The BMW brand advocates satisfying the greatest wishes of customers with the latest science and technology and the most advanced ideas in a vast space and time, promotes BMW joy, which is deeply compatible with the lifestyle of contemporary people who pursue vitality, passion and freedom. The designer comprehensively considered the local environment, conformed to the urban spirit, and reinterpreted the existing space with sustainability as the design principle.
Projektvarighed
The project started in August 2022 in Tianjin and finished in January 2023 in Tianjin.
Driftsflow
Gently touch the button in front of the niche. As the secret door opens, the new car delivery workshop reveals its true appearance, full of tension in drama sense. The designer chose to build interior walls and soft decoration with simple forms interpreting complex expressions, allowing the focus of the space return to the product itself. At the same time, the construction of a sense of ceremony also provides consumers with sufficient emotional value.
Patenter
Copyrights belong to Rex Duan, 2023.
Teammedlemmer
Yixian Chen
Billedkreditering
Image #1: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #2: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #3: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #4: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #5: Photographer Rex Duan, Rongbaohang BMW, 2023.

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Godt Design Fortjener Stor Anerkendelse

A' Design Award er en international, jurybedømt udmærkelse for godt design. Deltag i A' Design Award for at få mulighed for meritokratisk anerkendelse, opnå berømmelse, prestige og omtale af dit arbejde. Nominer dit arbejde til A' Design Award og konkurrér om den eftertragtede A' Design Prize.

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