Jinzhongzi Baijiu-flaskeemballage af Wen Liu

Jinzhongzi Baijiu-flaskeemballage af Wen Liu er en højt anset vinder af den meget prestigefyldte 2026 A' Design Award i Jern i konkurrencekategorien Emballagedesign.

JernEmballage· 2026

Jinzhongzi Baijiu-flaskeemballage

af Wen Liu

Klient: Shenzhen Oracle Creative Design Co.,Ltd.

Vinder af A' Design Award i Jern i kategorien Emballage

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Om Jinzhongzi Baijiu-flaskeemballage

Jinzhongzi er et emballagedesign til en premium baijiu produceret i Anhui-provinsen i Kina. Spiritussen præsenteres i en krystalglasflaske, hvis nederste del er omviklet med flettede bambusstrimler og afsluttet med en sprøjtelakeret belægning. Bambusfletningen henviser til brandets traditionelle opbevaringsmetode, hvor bambusstrimler flettes omkring specialbehandlede krukker, der bruges til lagring af spiritussen. Flasken måler 145 gange 115 gange 275 millimeter. Den flettede detalje tilfører emballagen en taktil kvalitet og understøtter brandets identitet.

Anerkendelsen

Om A' Design Award i Jern

Jinzhongzi Baijiu-flaskeemballage er vinder af A' Design Award i Jern, en prestigefyldt anerkendelse, der tildeles gode designs, som opfylder de professionelle og industrielle krav, man forventer af veldesignede skabelser. Jernvinderne viser stor dygtighed, høj specialisering, ekspertforståelse og kreativ kapacitet hos deres skabere. Jinzhongzi Baijiu-flaskeemballage forventes at være en højt estimeret, beundret og kær skabelse, der er praktisk og innovativ. Dette design, der har vundet A' Design Award i Jern, integrerer branchens bedste praksis og har kompetente tekniske egenskaber knyttet til knowhow og talent. Jinzhongzi Baijiu-flaskeemballage respekteres for sin grundighed og er designet til at levere forbedringer af livskvaliteten, der er med til at gøre verden til et bedre sted.

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Credits, teammedlemmer og tekniske detaljer leveret af designeren.

Unikke Egenskaber: This baijiu comes from Anhui Province, China. It is distinguished by its unique flavor and rich bouquet, which distinguish it within the realm of Chinese spirits. The most intriguing feature of this product is its storage method. It is crafted by weaving bamboo strips around liquor jars, which are then specially treated to be used as vessels for aging the liquor. This storage method gives baijiu a distinctive character.
Dimensioner & Emballage: 145mm*115mm*275mm
Tags: Premium spirits, cultural heritage, cultural outreach, and the integration of commerce and art.
Produktionsteknologi: This is a premium baijiu presented in a crystal glass bottle, with the bottom wrapped in bamboo strips and finished with a spray-painted coating.
Designudfordring: The most challenging aspect of this project is producing the bamboo weaving kits, as the initial costs considerably exceed the client’s budget. We resolved this issue by changing the materials and partnering with a suitable supplier.
Forskning: Through on-site research, we collected feedback on this brand from over 300 consumers. Finally, we obtained an intriguing research report that highlights the characteristics of this method for storing baijiu.
Inspiration: The design concept for this bottle was inspired by the distinctive vessels used to store baijiu. It is made by weaving bamboo strips into a jar, which is specially treated for storing liquor. We adopted this intriguing concept for the bottle design, creating a unique and captivating product. This approach has defined the brand’s unique identity.
Projektvarighed: March 2024, Shenzhen, China
Driftsflow: The bottle’s design features a bamboo-woven kit that not only offers a unique aesthetic but also increases the product’s appeal. This distinctive approach promotes interaction between the product and its consumers.
Teammedlemmer: Creative Director：Wen Liu
Design Executor：Maoxiang Pan，Xiangdong Yuan