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Cycle Of Matter Messestand af Marzena Michalska - Smart Design Expo

Cycle Of Matter Messestand af Marzena Michalska - Smart Design Expo er en højt anset vinder af den meget prestigefyldte 2026 A' Design Award i Sølv i konkurrencekategorien Messearkitektur, Interiør og Udstillingsdesign.


SølvMesse· 2026

Cycle Of Matter Messestand

af Marzena Michalska - Smart Design Expo

Klient: Smart Design Expo

Vinder af A' Design Award i Sølv i kategorien Messe

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Farver

Designet

Om Cycle Of Matter Messestand

Cycle of Matter er en messestand designet til en producent af keramiske fliser. Standen dækker 135 kvadratmeter og når en maksimal højde på 4 meter. Dens lukkede ydre form afslører kun lidt, så den indre fortælling udfolder sig først efter indtræden. Overfladerne er beklædt med basisfliser uden farve eller mønster, der viser materialet i dets rå tilstand. En central korridor leder besøgende gennem en række rum, der repræsenterer faserne i fliseproduktionen. Specialdesignede skillevægge, platformsgulve og omkring 160 lysarmaturer former besøget.

Anerkendelsen

Om A' Design Award i Sølv

Cycle Of Matter Messestand er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Cycle Of Matter Messestand forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Cycle Of Matter Messestand er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.

Bag Designet

Pressemappe

Credits, teammedlemmer og tekniske detaljer leveret af designeren.

Unikke Egenskaber
Art in Motion. Material that lives.
The Stargres booth was conceived as a spatial narrative about the life of a tile. Its compact, enclosed architecture reveals little from the outside, concealing a story that unfolds only once inside. Clad entirely in raw base tiles without color or pattern, the monochromatic earth-tone space is structured around a central corridor guiding visitors through symbolic stages of tile creation, highlighting process, material origin and rediscovery.
Dimensioner & Emballage
Total area: 135 sqm
Maximum height: 4000 mm
Platform height: 150 mm
Cladded surface with ceramic tiles: approx. 250 sqm
Custom partitions: 17 X type modules, 3 V type modules
Suspended tile composition: 16.5 sqm
Lighting fixtures: approx. 160 units
Integrated AV system with 43 inch screens
Tags
exhibition architecture, trade fair design, ceramic tiles, sustainable narrative, spatial storytelling, temporary architecture, material research, immersive space
Produktionsteknologi
The structure was built as a modular temporary architecture with a 4 m maximum height. System platform flooring (150 mm, laser leveled) supported full tile installation without grouting. Custom X and V partitions were fabricated in OSB and finished with client tiles or structural paint. Powder coated steel edge profiles defined the platform. Over 160 luminaires created layered scenographic lighting. Installation included integrated electrical systems and multimedia walls.
Designudfordring
The main challenge was presenting a raw base tile as a central aesthetic element while maintaining architectural coherence. Structurally, the booth required heavy ceramic cladding within temporary fair regulations and height limits. Achieving stability, modularity and precise installation without visible technical compromise demanded tight coordination between design, engineering and production teams.
Forskning
Stoneware plays the first fiddle here. The aim was to understand how an exhibition stand could clearly show how tiles are produced and communicate the life of this material. The concept was developed as a spatial story that guides visitors step by step through the cycles. Material tests, technical drawings, mockups and cost analysis supported the process, with close collaboration between the design team and Stargres production consultants. The result was a corridor shaped booth showcasing the product, with the base covered in the material in its primary form.
Inspiration
The project was inspired by the idea of returning to origin. Instead of presenting finished collections, the design focuses on the base tile, the raw state preceding color and pattern. This gesture reflects transparency in production and a sustainable mindset. The booth becomes an architectural storyboard, guiding visitors through the symbolic stages of material transformation and rediscovery.
Projektvarighed
The project started in June 2025 in Poland and was completed in October 2025. Production began in September 2025. The booth was installed between 17-21 October 2025 and exhibited at Warsaw Home 2025 from 22-25 October 2025 in Warsaw, Poland.
Driftsflow
Visitors enter a visually restrained exterior that reveals little of the interior. A central corridor guides them through sequential spatial frames representing stages of tile production. Surfaces, lighting and material transitions create a gradual discovery process. The booth encourages slow exploration rather than immediate display, transforming product viewing into a curated spatial experience.
Teammedlemmer
Designer: Marzena Michalska
Design Studio: Smart Design Expo

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